PDA

View Full Version : Roy Morgan - Supporter stats . ......


dipper86
19 Jun 2007, 20:37
Following two successive Grand Final appearances, including the 2005 Premiership, the Sydney Swans are the AFL’s most supported team, with an estimated 1,742,000 supporters according to the latest Roy Morgan Research Single Source data.

The Brisbane Lions — the 2001-02-03 Premiers — sit clearly in second place with 1,152,000 supporters, however, this figure is down 16.4% from the 1,378,000 Lions supporters in the year ending December 2005. The Swans’ 2005-06 Grand Final opponents — the West Coast Eagles — have the third most supporters with 815,000.

The highest ranked Victorian club is Essendon with 771,000, who are 83,000 ahead of the next best Victorian based club — Collingwood (688,000).

Despite a lack of recent success, Carlton is the third most popular Victorian team (515,000), however, the Blues’ current supporter base is well down on its 2001 result of 603,000.

Victorian clubs make up the bottom four places on the supporter “ladder”: Melbourne (212,000), the Kangaroos (228,000), Western Bulldogs (231,000) and Hawthorn (310,000). With the exception of the Kangaroos, all of these clubs experienced a decline in supporter numbers from the previous period.

Kangaroos powerbrokers will be hoping the games they play at Carrara on the Gold Coast over the next three years will further boost their supporter base.

Overall, the number of AFL supporters has fallen marginally (0.9%) in the past 15 months: 8,799,000 in the year ending December 2005 compared to 8,720,000 in the year ending March 2007. There has been an 11.8% increase in AFL supporter numbers since the year ending December 2001.

And there is more, the Roy Morgan Research Single Source data can be used highlight some interesting aspects of AFL supporters. For example, when compared to all AFL supporters, Adelaide Crows supporters are 77% more likely to have eaten at a Pizza Haven restaurant in the last four weeks, Collingwood Magpies supporters are 104% more likely to have made a purchase from Dimmeys/Forges in the last four weeks and Essendon Bombers supporters are 92% more likely to have consumed Red Bull in the last seven days. Further details can be found below.

These are the latest findings from the Roy Morgan Sports Monitor, part of Roy Morgan Single Source, a nationwide survey of 24,315 people aged 14 years and over from April 2006 to March 2007.


http://www.roymorgan.com/news/press-releases/2007/649/


Well that sucks. :thumbsd:

On a positive note atleast we don't consider ourselves homosexuals anymore, not that there is anything wrong with that. :p

hawker11
19 Jun 2007, 20:52
Don't get too worried - a sample survey taken across the entire country doesnt give a true reflection of the volume of support for AFL clubs.

Hawkk
19 Jun 2007, 20:56
Don't get too worried - a sample survey taken across the entire country doesnt give a true reflection of the volume of support for AFL clubs.

We've dropped 80,000 supporters in 3 years :confused:

frankc
19 Jun 2007, 21:00
whoopy do - little significance.

MightyFighting
19 Jun 2007, 21:15
Hawthorn Hawks supporters are:
• 16% more likely to agree that “I often buy take away food to eat at home”;
• 15% more likely to agree that “Terrorists deserve the same rights as other criminals”;
• 13% more likely to agree that “I’m a bit of an intellectual”; :)
• 29% less likely to agree that “I always think of the number of calories in the food I’m eating”;
• 28% less likely to agree “I often enter competitions which are on packets or labels on products”; :D
• 28% less likely to agree that “I often enter competitions run by newspapers, magazines or radio stations”;
• 24% less likely to agree that “TV advertising often gives me something to talk about”; :D
• 22% less likely to agree that “I would have difficulty coping with a demanding job or career”; :)
• 15% less likely to agree that “I find TV advertising interesting”.

Awesome. Good thing I put being a Hawthorn supporter on my resume. :cool:

Hawkk
19 Jun 2007, 21:18
whoopy do - little significance.

Laughing at the suggestion that Brisbane have 3.5 times more supporters then us.

At the game at the GABBA earlier this season, probably 20% of the crowd were Hawk fans.

MightyFighting
19 Jun 2007, 21:23
Collingwood Magpies supporters are:
• 104% more likely to have made a purchase from Dimmeys/Forges in the last four weeks; ;)
• 67% more likely to have made a purchase from The Athlete’s Foot in the last four weeks;
• 22% more likely to agree that “I avoid dairy foods whenever possible”;
• 21% more likely to have consumed V (energy drink) in the last seven days; ;)
• 20% more likely to agree that “The food I eat is all, or almost all, vegetarian”;
• 19% (of respondents aged 18+) more likely to agree that “Australian beer is the only beer worth drinking”; :D
• 16% (of respondents aged 18+) more likely to agree that “Imported beer is a waste of money”; :D
• 13% more likely to agree that “I choose a car mainly on its looks”; :D
• 12% more likely to agree that “None of this stuff about the information super-highway makes sense to me”; :D
• 12% more likely to agree that “I’m constantly watching my weight”;
• 21% less likely to agree that “I regularly go to church or my place of worship”;
• 11% less likely to agree that “I always read the business section of the newspaper”; :)
• 11% less likely to agree that “I like things to stay the same”.

Brown n Gold
19 Jun 2007, 21:36
Collingwood Magpies supporters are:
• 104% more likely to have made a purchase from Dimmeys/Forges in the last four weeks; ;) 504% more likely to have stolen something from Dimmeys/Forges and 1084% more likely to have evaded the train fare on the way home.

(Some comedy gear that I posted on the main board... thought it might get a chuckle on here)

macdaddio
19 Jun 2007, 22:38
who cares


go hawks

Hawk Dork
19 Jun 2007, 23:28
who cares


go hawks
would you like to talk about tv advertising?:D

lethal03
20 Jun 2007, 21:30
Collingwood Magpies supporters are:
• 104% more likely to have made a purchase from Dimmeys/Forges in the last four weeks; ;) 504% more likely to have stolen something from Dimmeys/Forges and 1084% more likely to have evaded the train fare on the way home.

(Some comedy gear that I posted on the main board... thought it might get a chuckle on here)


Like ya work:) Where do they get this shite from:confused: