General Bombers Talk More talk of changing the logo. Post your thoughts here.

[Lore]

Letter from the President: Brand research project​

President Dave Barham provides an update on the club's brand research project.
By essendonfc.com.au - 1 hr ago

To all our Fans and Members,

The Essendon Football Club has a proud history as one of the oldest clubs in the AFL and we have a strong recognisable brand.

We are conducting a preliminary research project which centres around the Essendon brand and its elements.

The research project is in its early phase. Members and supporters have been and will continue to be canvassed as part of this process, in addition to the engagement of multiple Essendon Football Club stakeholders.

We have a proud history of more than 150 years and a deep connection to our members and supporters. This is and will always be respected and embraced.

There is no immediate action to change the club logo or any elements of the club brand. This is a longer-term project with significant work to be completed.

We proudly recognise that our future legacy begins with our proud history.

We will always be called the Bombers.

- Dave Barham

Letter from the President: Brand research project

President Dave Barham provides an update on the club's brand research project.

www.essendonfc.com.au

 

[Demz]

changing Essendons Logo, you may aswell de-register Essendon from the League. what a stupid thread to make

 

[Jade]

changing Essendons Logo, you may aswell de-register Essendon from the League. what a stupid thread to make

I don't even know how to respond to this.

 

[Ashton Agar]

changing Essendons Logo, you may aswell de-register Essendon from the League. what a stupid thread to make

I agree the logo shouldn't be changed, but what an utterly stupid post.

 

[Demz]

I don't even know how to respond to this.

just as well im drunk cause i have no idea how to reply to this

 

[Demz]

I agree the logo shouldn't be changed, but what an utterly stupid post.

who ever thought of " Changing the Logo " Must be on something, whatever it is, i wouldnt mind a sniff of it, maybe he/she is from the Gold Coast

 

[Zach Package]

What kind of stuffed up birthday cake is that?!

A joke one made for a guy I work with.

 

[Lance Uppercut]

Agree it should be changed. And have the perfect solution.

Or something like this :

Job's done

 

[VelvetSledge]

Agree it should be changed. And have the perfect solution.

Or something like this :

Job's done

I reckon the top one in the bottom one's style. Classic stuff.

 

[The Speaker]

I do not see what is so appealing about the monogram.

 

[Kakkle]

Change it to this. Why? Because.

 

[LB#16]

I do not see what is so appealing about the monogram.

Looks like a disabled symbol. And it's Carlton like. *dry heave*

 

[Cosmogramma]

who ever thought of " Changing the Logo " Must be on something, whatever it is, i wouldnt mind a sniff of it, maybe he/she is from the Gold Coast

You do know it's been changed before right? And will be changed again.

 

[GUMBLETRON]

 

[Beerfish]

Looks like a disabled symbol. And it's Carlton like. *dry heave*

Geez I never noticed that before.. what has been seen now cannot be unseen.

 

[Demz]

You do know it's been changed before right? And will be changed again.

yeah i do an i was drunk lastnight also.

 

[Jade]

yeah i do an i was drunk lastnight also.

Are you perma-drunk?

 

[Demz]

Are you perma-drunk?

i might be

 

[VelvetSledge]

 

[Lord Nicholson]

It's the one on the Windy Hill gates, so yeah. I'm an advocate for that style of monogram rather than the other.

And yeah, Carlton has a monogram too, and you know what? They've got the best an most enduring logo in the comp as a funny coincidence. I mean, the mere sight of it makes my blood boil - that's a testament to its strength. Especially the laurel version. It's not a funny animated animal that will date in an instant, it's basically been the same thing for nearly a century. We have a historical monogram - use it and stick with it.

 

[Jade]

It's the one on the Windy Hill gates, so yeah. I'm an advocate for that style of monogram rather than the other.

And yeah, Carlton has a monogram too, and you know what? They've got the best an most enduring logo in the comp as a funny coincidence. I mean, the mere sight of it makes my blood boil - that's a testament to its strength. Especially the laurel version. It's not a funny animated animal that will date in an instant, it's basically been the same thing for nearly a century. We have a historical monogram - use it and stick with it.

Yeah but * Carlton.

 

[Lord Nicholson]

Yeah but **** Carlton.

too true, too true

 

[Call Me Cake]

I think it looks boring to be honest.

I reckon if it had a smell it'd smell like... old.

Urghh.

 

[fishardansin]

After the last few years perhaps ....

 

[wmat4]

I really like the current one to be honest. Clean lines, bold and easy to recognise.

Don't think we should change anytime soon, not necessary.

 

[LB#16]

Wouldn't mind a strong tweak to the logo, the Minnesota Vikings are a good example of one.

The logo isn't a disaster, just needs a refresh.