Yes, that's true too. I remember copping it at high school big time because Carlton was in the midst of its worst period in history. Good times.Oh there's definitely that aspect as well.
I've just heard of lot's of kids not wanting to support the same club as their parents because the club is no good and they get teased at school/footy training/where ever. The Demons are the ones that come to mind in recent times with kids not wanting to be associated with the club.
I do agree that there is likely multiple aspects to it. I tried to be a Hawthorn supporter as a 7 year old and was told in no uncertain terms that I would need to find a new home if I didn't support Carlton. My poor future children are getting the same message
For the women without children....not sure on how to change their perception of Carlton and get them on board. I hope they're being surveyed for their opinions. Women of Carlton looks great but even I'm too intimidated to join by myself.