Actually I'd put the blame on them seemingly trying to make the large part of their TV content for the female of the species between the ages of 12 and 40.
They are catering to the trash tv market.
Had to join, to reply to this.I see very little content on Channel 10 to attract a large male audience. Gay men perhaps, but not the wider male audience.
The only people that watch trash tv, are women and gays?
What an ignorant and childish thing to say.