Remove this Banner Ad

2016 Memberships

🥰 Love BigFooty? Join now for free.

thylacine60 said:
I don't believe any supporters need defend themselves from situations possibly involving financial hardship, ill health, death, taxes or even a redistribution of interests in life. We want more members sure but lets not castigate non-members in the meantime. The day I fall on sudden hard times my membership would have to be one of the first things I'd need to consider dropping. Right before the My Little Pony magazine subscription.
Click to expand...

You would love the new My Little Pony graphic novels
 
Let me introduce some deflection.

Yes, we do have bandwagon supporters, but so do other clubs.

A jump to $70K members is only a recent phenomenon (i.e. last 4 years). This coincided with the introduction and the counting of 3 game memberships, pet memberships, lamp post memberships etc.

Prior to this boom, Carlton was always 3 or 4th Vic teams in terms of Memberships and it was generally just behind Essendon and only a few K behind Collingwood.

Then at the time of the Boom, Carlton were very slow to act. When all the other teams were advertising and selling these kind of memberships, we did not. This is when Swan's comment came that whilst our memberships numbers were less than Essendon and Richmond, our revenue was more.

Well that was when it was a differential to 1 to 5K members.

When we finally did act on these memberships or at least market them, lets just say a lot of Carlton fans were in this "where the hell is this club at" and frankly it was boring and to me at least, inconvenient going to watch my team lose. I still went, but I made sure I'd complain about going.

At the same time the other clubs were moving forward, winning shit or playing the "us against everyone" chord.

You will see Richmond and Pies membership reduce next year and you will see our increase. We will not reach the same numbers, but I would guess that Richmond and Collingwood 3 game members will reduce dramatically. I wouldn't be surprised if our Membership numbers jump to $60K and theirs drop to $65K.
 
We made our first finals in 8 years, choked a 30 point lead the Brisbane and then came out with this:

mship-fc-161109-246-1.jpg


We just weren't very good at this whole membership thing during the Ratten era. The club seems to be improving gradually though.
 

Log in to remove this Banner Ad

LanceRomance said:
OnceWeWereKings

Success is part of the formula for membership but our club dropped the ball over the last 10 years and had a lackluster approach to members when we were moderately successful 5-6 years ago.
Click to expand...

Lance, was pretty much what I was trying to articulate. Success will be a component of building the membership base, not the be all and end all.
Most people want to buy into something they believe in, the club has the best marketing tool available in that people are emotionally invested in the product they are trying to sell.
The product must be true and sound. A great marketing campaign will only make a poor product fail more quickly.
 
thylacine60 said:
Other than the supporter who misses out on seeing an expected home game, I'm wondering what the pros and cons are regarding selling a game interstate now? When we were doing it under Pagan it certainly seemed like a desperate measure.
Click to expand...

Maybe I was in a coma or something in the Pagan years (might not have been a bad thing actually), however what is this selling games interstate crap?
I don't remember ever a home game interstate?
Only thing I remember was around late 80's when Swans were in some serious mess there was talk of Sydney winding up and Elliott hatched some dodgy plan of playing 11 away games in Sydney to fill that breach for the league then of no games in Sydney if Swans folded. I remember was not a happy camper reading it in the Sun newspaper of the time on front page.
 
footyfan78 said:
Maybe I was in a coma or something in the Pagan years (might not have been a bad thing actually), however what is this selling games interstate crap?
I don't remember ever a home game interstate?
Only thing I remember was around late 80's when Swans were in some serious mess there was talk of Sydney winding up and Elliott hatched some dodgy plan of playing 11 away games in Sydney to fill that breach for the league then of no games in Sydney if Swans folded. I remember was not a happy camper reading it in the Sun newspaper of the time on front page.
Click to expand...

We did sell a home game interstate appr 8-10yrs ago.
 
P_Crippy said:
We played at least one home game in Brisbane or Sydney if memory serves me correctly.
Click to expand...

No.
All I can remember is a game against Bulldogs up in Darwin but it was a Dogs home game.
I can find we played North Melbourne up in Queensland some time but a North sold home game.

We've never sold any of our home games.
I would remember being disgusted if it had of happened.
We sold our home ground though. :'(
 
footyfan78 said:
No.
All I can remember is a game against Bulldogs up in Darwin but it was a Dogs home game.
I can find we played North Melbourne up in Queensland some time but a North sold home game.

We've never sold any of our home games.
I would remember being disgusted if it had of happened.
We sold our home ground though. :'(
Click to expand...

Yes we did.
 

Remove this Banner Ad

Pitiful 10,000 people at Carrara in a 7 point loss to Fremantle.
Does anyone remember the exact circumstances of this game ?
Might have to look up an old newspaper to satisfy my curiosity how it come about.

This is the scores I found for it.

Fremantle 3.4 10.5 12.7 13.10 (88)
Carlton 3.2 8.4 9.10 11.15 (81)

GOALS
Fremantle: Schammer, Mundy, Murphy 2, Solomon, Peake, Thornton, Sandilands, McPharlin, Hayden, Hill
Carlton: Waite 3, Cloke, Betts, Judd, Murphy, Hadley, Yarran, Joseph, Fevola

BEST
Fremantle: Hasleby, Sandilands, Schammer, Mundy, Ibbotson, Thornton
Carlton: Judd, Murphy, Scotland, Kreuzer, Waite, Gibbs

INJURIES
Fremantle: None
Carlton: None

Reports: Byron Schammer (Fremantle) in the fourth quarter for striking Marc Murphy (Carlton) by umpire McBurney.

Umpires: McBurney, Nicholls, Millison

Official crowd: 10,294 at Gold Coast Stadium


My Votes : Sandilands (3)

Hasleby (2)

Judd (1)
 
Last edited:
BALKAN said:
Because like it or lump it the AFL is a national competition and Carlton fans are not limited to just one Melbournian suburb. You can't have the club ignore a decent chunk of Blues supporters and then complain when they aren't signing up.
Click to expand...


What a load. The Adelaide supporter base, while significant and important, is that the reason why we are stagnating membership wise. As much touched on, Collingwood regularly have even less interstate trips than we do yet far exceed us. The problem is in Melbourne. I understand and appreciate the financial barriers of memberships and that isn't the only cost of the footy when you consider transport and food as well.

But my point is that the Carlton supporter base isn't disproportionately affected by this. Thus, we have a larger number of supporters who simply call themselves supporters but we can't convert to loyal members. This must be and is of much concern.

Playing 1 game or 5 games in SA isn't going to fix that.
 
dragonsblues said:
But my point is that the Carlton supporter base isn't disproportionately affected by this. Thus, we have a larger number of supporters who simply call themselves supporters but we can't convert to loyal members. This must be and is of much concern.
Click to expand...
Hawthorn and Richmond were like this. Collingwood too (not sure)? They had dormant supporter bases. It took near death experiences to energise them. Hawthorn then threepeating helped too!

we won't have a near death experience and complacency keeps many supporters as non members. Maybe if we start making finals again that will energise a few people.
 
footyfan78 said:
No.
All I can remember is a game against Bulldogs up in Darwin but it was a Dogs home game.
I can find we played North Melbourne up in Queensland some time but a North sold home game.

We've never sold any of our home games.
I would remember being disgusted if it had of happened.
We sold our home ground though. :'(
Click to expand...
As long as it's all you can remember, but that was a strong, definitive "NO".
 
footyfan78 said:
Pitiful 10,000 people at Carrara in a 7 point loss to Fremantle.
Does anyone remember the exact circumstances of this game ?
Click to expand...
Yep, we were broke.
 

🥰 Love BigFooty? Join now for free.

footyfan78 said:
Pitiful 10,000 people at Carrara in a 7 point loss to Fremantle.
Does anyone remember the exact circumstances of this game ?
Might have to look up an old newspaper to satisfy my curiosity how it come about.
Click to expand...

Round 7, 2009

When North decided not to go to the Gold Coast in 2007 the AFL ended all their affiliations and programs on the Gold Coast in 2008, despite being contracted until 2009. Carlton played a one off match there for a one off payment of about $400,000.

Blueseum - http://www.blueseum.org/tiki-index.php?page=Round+7,+2009
Match Video - http://wm9vodvip.bigpond.com/wh_ivi...remiership/RD07/NV_Rd07_CarltonVFremantle.wmv
 
The_Wookie said:
Round 7, 2009

When North decided not to go to the Gold Coast in 2007 the AFL ended all their affiliations and programs on the Gold Coast in 2008, despite being contracted until 2009. Carlton played a one off match there for a one off payment of about $400,000.

Blueseum - http://www.blueseum.org/tiki-index.php?page=Round+7,+2009
Match Video - http://wm9vodvip.bigpond.com/wh_ivi...remiership/RD07/NV_Rd07_CarltonVFremantle.wmv
Click to expand...

Thanks mate. Good work tracking that stuff down for me.
 

Remove this Banner Ad

2016 Memberships

🥰 Love BigFooty? Join now for free.

Back
Top