Its the big event audiences that draw the highest ratings & big dollars from advertisers.
2021 NON AFL Thread - finance, ratings, participation etc.
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Its the big event audiences that draw the highest ratings & big dollars from advertisers.
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totally. But also creates huge issues when the top 200 player can barely make a living.
Tennis is a very personality based sport. You watch Federer play tennis, not to just watch tennis if you get my drift..
Not unusual in most individual sports.
Microsoft among deals that helped NBA set record $1.46 billion in sponsorship revenue
The NBA added 13 new deals including, Microsoft, during its 2020-21 season, according to IEG, a partnership and valuation consultancy firm.
Interesting puff piece promoting a sports consulting firm (IEG) with links to one of the bidders for the ownership of Supercars (https://www.supercars.com/)
'The National Basketball Association made a record $1.46 billion in sponsorship revenue in its 2020-21 regular season, according to estimates by IEG, a sports partnerships consultancy firm.
IEG said the figure is up 6% year over year, and up from the $1.2 billion the NBA made from partnerships after its 2018-19 season.
IEG tracks sponsorship spending throughout pro leagues, including the National Football League. Its parent company is investment firm Bruin Sports Capital, founded by George Pyne, a well-respected sports executive and former NASCAR chief operating officer.'
The local link is https://tlaworldwide.com/news/qms-media-completes-strategic-partnership-with-bruin-capital/
Here is the local talent represented:
Talent Management | TLA | Powered by TGI Sport
We lead the way in the management and nurturing of sporting talent, helping young draftees navigate their way to sporting greatness and beyond.
tlaworldwide.com
The Wimbledon Women’s Final, in which Ash Barty defeated Karolína Plíšková 6-3, 6-7, 6-3, was the week’s #1 program with all key demographics and total people. The time-adjusted ratings are as follows:
Women’s Final Wimbledon 2021
(Saturday 11:00pm – 1.04am AEST)
1,854,000 (Metro 1,393,000 Regional 496,000)
Nine set up its week with wins on the first four nights Sunday through to Wednesday. However it sealed the deal with the massive crowd that stayed into the early hours of the morning on Saturday to watch the Wimbledon Women’s Final.
That Saturday crowd saw Nine’s share lift to 29.5%. That is the best on any night since the final of Married at First Sight in April after the two State of Origin games played so far in 2021.
TV ratings Week 28: Ash Barty brilliance keeps 2m tuned in until 1am
TV ratings: Nine has dominated for a second successive week. It did so with higher primary and network shares than its recent best results.
www.mediaweek.com.au
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- #306
yeah, I should have said Metro ratings.The Wimbledon Women’s Final, in which Ash Barty defeated Karolína Plíšková 6-3, 6-7, 6-3, was the week’s #1 program with all key demographics and total people. The time-adjusted ratings are as follows:
Women’s Final Wimbledon 2021
(Saturday 11:00pm – 1.04am AEST)
1,854,000 (Metro 1,393,000 Regional 496,000)
Nine set up its week with wins on the first four nights Sunday through to Wednesday. However it sealed the deal with the massive crowd that stayed into the early hours of the morning on Saturday to watch the Wimbledon Women’s Final.
That Saturday crowd saw Nine’s share lift to 29.5%. That is the best on any night since the final of Married at First Sight in April after the two State of Origin games played so far in 2021.
TV ratings Week 28: Ash Barty brilliance keeps 2m tuned in until 1am
TV ratings: Nine has dominated for a second successive week. It did so with higher primary and network shares than its recent best results.
That is huge ratings for that time of night. about equal to a socceroo world cup matches around the same time IIRC. maybe just under. Ash Barty is a star.
here is some PR speak about the rest of the tournament. They say it increased Stan Sport numbers, but they don't say by how much
- Nov 21, 2013
- 5,147
- 3,753
- AFL Club
- Melbourne
I slightly digress here, but the TV audience for the England V Italy Euro final was 30 million in the UK alone and probably more in Italy, and then take in the rest of Europe. A world wide audience of over 100 million i would have thought
That 30 million figure in the UK would be the equivalent of having over 12 million watching the grand final here.
variety.com
That 30 million figure in the UK would be the equivalent of having over 12 million watching the grand final here.
England-Italy Euro 2020 Final Draws Biggest U.K. TV Audience Since Princess Diana’s Funeral – Global Bulletin
BBC One and ITV both broadcast Sunday's Euro 2020 final, with the BBC taking nearly 80% of the night's massive audience share.
variety.com
Perth Wildcats coach Trevor Gleeson off to the Toronto Raptors:
www.raptorshq.com
Report: Raptors to hire Trevor Gleeson from the NBL as new assistant coach
Toronto has seen the team’s coaching staff thin over the past year, so it comes as no surprise that head coach Nick Nurse is bringing in a new hire.
www.raptorshq.com
TV Ratings July 14, 2021: State of Origin pushes Nine to an easy win
The State of Origin pushed Nine to #1 last night with 1,746,000 viewers helping produce a primary channel share of 33.8%.
www.mediaweek.com.au
State of Origin concludes with 1.746m metro viewers, lower than 2020 and 2019
The third and final match of 2021’s State of Origin between NSW and Queensland brought in an average metro audience of 1.746 million viewers to Nine, with that figure falling on games one and two.It was the #3 program among metro viewers so far in 2021, as Queensland won the match, which was...
mumbrella.com.au
It was the #3 program among metro viewers so far in 2021.
.... primary VPM rating was 213,000 during the game, up 22% year-on-year.'
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Not sure how much of the above is news to the media players. Will it increase the value of sport come rights negotiations, will advertisers pay more ?
- May 13, 2012
- 15,812
- 5,965
- AFL Club
- GWS
- Other Teams
- Brumbies, Socceroos
It's worth a small fraction of the total rights value.
It would be worth a decent minority I would have thought remembering that NRL regular season ratings are poor (compared to the AFL) and falling.
Channel 9 wanted to substantially cut what they paid.
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- #315
around 600K metro for the matildas last night.
Just as FTA has the AFL GF, not Foxtel .... the big games are the $crème de la crème for advertising rates.
No publicity that I was aware of ...
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- #319
as late as 20 minutes before the game some people didnt know the game was on or who was showing it.
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- #320
1 game or 3 games makes for very good icing, but dont pretend its the cake.
For Prime time an average 30 second tv slot costs between 11k and 38k on Seven, and a 15 second slot costs between 7 and 22k...which makes those goal break adds worth between 18 and 60k for the 50 seconds between goal and resumption of play. Its worth noting that the same company says Sevens price is about 40% higher than Nines.
Grand final slots for the AFL cost around 175k for 30 seconds, the NRL $130,000. This despite the NRL being in prime time Sunday night and dominating in NSW and QLD with 57% of advertising spend.
Crème de la crème definition is - the very best.
What markets are the rates you refer to?
627,000 metro viewers watched the Late Night session as Australia’s Olyroos racked up a historic 2-0 win against the heavily-fancied Argentina.
627,000 metro viewers watch the Olyroos beat Argentina as Seven wins Thursday
Seven’s coverage of the Tokyo Olympics is already pulling in linear metro television viewers, despite the Opening Ceremony having not yet taken place.627,000 metro viewers watched the Late Night session as Australia’s Olyroos racked up a historic 2-0 win against the heavily-fancied...
mumbrella.com.au
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- #323
quite good considering it was on 7Mate.627,000 metro viewers watched the Late Night session as Australia’s Olyroos racked up a historic 2-0 win against the heavily-fancied Argentina.
627,000 metro viewers watch the Olyroos beat Argentina as Seven wins Thursday
Seven’s coverage of the Tokyo Olympics is already pulling in linear metro television viewers, despite the Opening Ceremony having not yet taken place.627,000 metro viewers watched the Late Night session as Australia’s Olyroos racked up a historic 2-0 win against the heavily-fancied...
Olympics, despite the lack of fanfare, still looks like it will dominate the ratings in the next 2 weeks.
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- #324
No but ive seen enough of your posts in this thread to know how much stock you place on marquee events.
These are national rates.
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