Put together a short showcase video of the new Collingwood Collectors Series displayed in cabinet style.
8 seconds of nostalgia.
Watch here:
Full set details here: https://pastcolours.com.au/collingwood-the-machine-1927-1930/
That era has untapped gold in it. Clubs sit on a mountain of heritage imagery and stories, yet most merch stays stuck in generic modern designs. Supporters would buy history if it was presented properly.
Appreciate that. A heritage range would have legs — tees, patches, mugs, stubby holders, postcards, even framed card sets. The old Machine era imagery has real style and history behind it, not just modern logo merch. Charlie Dibbs, Ted Parker, Albert Collier, Syd Coventry etc would make a strong...
Interesting how split it is.
Some see it as the foundation…
others just one era in a long run of success.
Laying it all out together made it feel less like “a moment”… and more like a standard the club set.