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  1. AFLQLD

    AFL overtaking NRL in QLD

    Not sure this is true. Media is hugely influential and they have a vested interest in RL. One problem for RL is that newspapers are a dying medium and it is possible to get news on AFL from different sources if you want it now. 100% and the more things you like watching the better. It is not...
  2. AFLQLD

    AFL overtaking NRL in QLD

    Yes, exposure is the key to engagement. People will try new things but they want immediate reward. Get a parent to go to one free or very cheap Auskick session and they see their kid having fun and pleading to go back again. Fast forward five years and the parent is managing their kids junior...
  3. AFLQLD

    AFL overtaking NRL in QLD

    As much as it aggrieves many people, the AFL’s masterstroke is actually its willingness to invest in Queensland and NSW for the long term. It costs a lot but is going to pay off down the track. People are used to organisations thinking only a couple of years ahead. The AFL, an organisation not...
  4. AFLQLD

    AFL overtaking NRL in QLD

    Rugby League is at a crossroads in so many ways at the moment. I think that the NRL has internally all but given up on even pretending to be a national code and is simply aiming to keep the territory it can claim ownership of. Queensland must now be it’s biggest concern - any weakening of its...
  5. AFLQLD

    AFL overtaking NRL in QLD

    It raises an interesting point. AFL has pretty much bypassed local print and to some extent TV media now. As have nearly all entertainment options for millennials and younger. The generations that read the Courier Mail are not really the ones that AFL is chasing. Most people under 30 get plenty...
  6. AFLQLD

    AFL overtaking NRL in QLD

    NRL made no new friends in Queensland tonight.
  7. AFLQLD

    AFL overtaking NRL in QLD

    Therein lies the problem for NRL. Spread the talent thinner and have a new team struggle with hand-me-down players and therefore get limited support, or move a Sydney club and get limited support. Without a draft, NRL has issues with equalisation because their only tool is the salary cap and...
  8. AFLQLD

    AFL overtaking NRL in QLD

    Zero chance of this happening.
  9. AFLQLD

    AFL overtaking NRL in QLD

    Agreed. It is an issue seemingly spoken about in hushed tones. I think the Pacific Islander dilemma is such a thorny issue for NRL because it seems to edge disturbingly close to race as a factor. The reality is simply that islander boys are often just physically ideal in body shape, muscle mass...
  10. AFLQLD

    AFL overtaking NRL in QLD

    True enough that AFL has a disappointing record with concussion. From what I often see and hear anecdotally, I think that mothers are seeing the deliberate collision of bodies in Rugby League as much more frightening that the accidental or coincidental head knocks which more typically occur in...
  11. AFLQLD

    AFL overtaking NRL in QLD

    Very true. I know plenty in SEQ who support the Cowboys just so they don’t have to support the Broncos. There are also a lot who follow the Broncos as their kind of default team. Given another nearby choice I think plenty will abandon them quickly as well. Redcliffe will be the beneficiaries...
  12. AFLQLD

    AFL overtaking NRL in QLD

    The majority of that support is going to come straight from the Broncos, and the Broncos know it.
  13. AFLQLD

    AFL overtaking NRL in QLD

    I think the NRL will fund it in the short term, 5 years or so, and hope for the best after that. The difference for me between the NRL and AFL in Queensland is that AFL wants to win the next generation, NRL doesn’t look much further than winning the next TV contract. It is why investment in...
  14. AFLQLD

    AFL overtaking NRL in QLD

    I think the NRL has moved through a few stages of realisation over the last couple of decades: - Rugby League is the only thing that matters to Queenslanders. AFL is irrelevant. - Rugby League is ‘heartland’ Queensland and AFL only attracts ex-southerners. - Rugby League is by far the most...
  15. AFLQLD

    AFL overtaking NRL in QLD

    In pockets, AFL is doing very well, mostly in SE QLD and Cairns. On the Sunshine Coast for example AFL is steadily gaining support due to a large interstate base to begin with. The old media is becoming somewhat irrelevant as a tool because younger parents and their kids access it far less...
  16. AFLQLD

    Expansion Why AFL fails miserably in Queensland

    Perhaps the apology hit a bit of a snag along the way.
  17. AFLQLD

    AFL 2015: Report reveals true value of Friday night footy to clubs

    This just in: Equality in the AFL is a fluid concept that can be applied on a whim. Scratch the surface of the AFL a little and the old VFL lies just underneath. It will never change while the media and the powers that be still talk about clubs from outside Victoria as "interstate" clubs. Friday...
  18. AFLQLD

    Football Dept Spend Capped @ $9.5Mill

    The notion of equalisation is here to stay because it is the only sound, sustainable business model for the AFL. In sporting terms it might annoy some because it seems like a club should be able to make its own decisions and spend its own money to achieve sporting success. This may have been...
  19. AFLQLD

    Eddie McGuire warns of equalisation dangers amid clubs' financial struggles

    Collingwood should break away from the AFL and form its own competition with only those teams Eddie considers worthy. In other words, Eddie will be able to play with himself every week.

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