- Feb 3, 2004
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- 24,204
- AFL Club
- Adelaide
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- panthers, ukraine & broncos
Foxtel had the rights to virtually every EPL game and now Optus does. I don't think a FTA station could do that for monetary reasons as well as not having the space for it all. Channel 7 saves their big bucks for AFL and the Olympics. SBS for World Cup. Channel 9 for rugby and cricket. Channel 10, lol channel 10.
It's not that it wouldn't rate or it won't make money. It's that they can't do it.
Plus, like someone else said. Soccer and ad breaks every 5 minutes wouldn't jive.
There is also that pesky little requirement in law that they have to have a certain percentage of australian content, which showing a US or UK sport would mean they would have to drop off one of their prime time US shows that draws in a lot more ratings overall for them, meaning more ad money, which is how commerical stations make their money. Looking at your example above for Channel 7 - AFL - australian content, Olympics - also classified as Australian content because of their own 'shows' they turn into Olympic shows at the time, and the use of Australian commentators covers them as Australian content.