2017 Chat with the Club - now with answers see OP

[Pdub]

Make the crow black and change the font and I'm sold.

I agree about the font, but I think the logo should be club colours.

 

[feenix67]

How do you know?

The fact they haven't changed it

 

[feenix67]

Maybe thats something that can be discussed in the lead up to next time - what are our objectives from the meeting and therefore tailor the questions suggested and chosen around that.

I think that's a very good idea. I also think you've been very constructive in your comments here, fwiw. You should consider coming along next time.

 

[feenix67]

Lets settle the logo issue once and for all...

https://www.bigfooty.com/forum/threads/crows-logo-the-ultimate-poll.1158397/

 

[SugarShane]

It's stylised and cartoony, but I don't think you can say it looks nothing like a crow.
View attachment 337773

I don't like our logo much either but you're right. My biggest gripes with it is how much of a rip off of the Ravens' logo it is, and how cartoony it looks.

I don't really see the raptor parallel. I'd love to see a picture of a raptor that looks anything like our logo, let alone more like our logo than your crow picture.

 

[Elite Crow]

The fact they haven't changed it

Idiots, they still play Mackay.

 

[Elite Crow]

Lets settle the logo issue once and for all...

https://www.bigfooty.com/forum/threads/crows-logo-the-ultimate-poll.1158397/

I win.

 

[Sanders]

Id say enough ppl must like ut to not take the financial impact to change it.

Especially given something else may not be more popular

That only holds until it doesn't.

 

[Sanders]

Id guess merchandise is doing well relative to market metrics.

We have pissed $800k down the drain, From a merchandising partner clearly not selling a lot of merchandise.

Are we sure everything is going swimmingly and that our eye has been on the ball the whole way through

I couldn't care less about the logo or emblem but I wouldn't have thought a blind assumption about the efficacy of our merchandising & management of it was warranted at the moment

 

[Elite Crow]

Even if the club hates the logo, it'd probably cost a fair bit of money to change

Are we povo?

 

[Sanders]

Sales may not have dropped, but how do they know they can't be better?

Who says sales haven't dropped or that they are successful?

That's an assumption based on nothing more than a plea to authority

the same logic that we would have changed logo if sales were bad also says that we wouldn't have let BLK owe us $800,000

Whatever the truth of the matter you can't assume one way or the other without actual facts and data

 

[Pdub]

Income from Merchandise 2015

• Hawthorn - $4,691,941
• Fremantle - $2,897,696
  
• Essendon - $2,551,636
• West Coast - $2,428,442
  
• Geelong - $1,721,752
• North - $1,421,461
• Adelaide - $1,320,897
  
• Brisbane - $1,229,832
• W.Bulldogs - $1,112,309
  
• Carlton - $1,033,097
• Melbourne - $861,523
• Sydney - $553,393
  
• Gold Coast - $549,458
• St Kilda - $402,854

Port, Collingwood, Richmond & GWS unknown.

 

[Elite Crow]

Income from Merchandise 2015

• Hawthorn - $4,691,941
• Fremantle - $2,897,696
  
• Essendon - $2,551,636
• West Coast - $2,428,442
  
• Geelong - $1,721,752
• North - $1,421,461
• Adelaide - $1,320,897
  
• Brisbane - $1,229,832
• W.Bulldogs - $1,112,309
  
• Carlton - $1,033,097
• Melbourne - $861,523
• Sydney - $553,393
  
• Gold Coast - $549,458
• St Kilda - $402,854

Where is Port?

That's actually s**t. Brisbane are just below us and North above us, both clubs with small supporter bases. The top 4 clubs are nearly double us.

Did you post that thinking we were doing well?

 

[Pdub]

Where is Port?

That's actually s**t. Brisbane are just below us and North above us, both clubs with small supporter bases. The top 4 clubs are nearly double us.

Did you post that thinking we were doing well?

Port don't give an income breakdown, my guess is it would show how much of it is handouts.

I posted it because people were talking about it and I knew where it was.

This is 2015 though when we had Trigg era guernseys.

 

[Elite Crow]

Port don't give an income breakdown, my guess is it would show how much of it is handouts.

I posted it because people were talking about it and I knew where it was.

What are your thoughts on our performance?

 

[Pdub]

What are your thoughts on our performance?

Not great, but this is 2015 when we were working with Trigg's hangovers like the side panel guernsey and the torn strips away guernsey.

 

[Elite Crow]

Not great, but this is 2015 when we were working with Trigg's hangovers like the side panel guernsey and the torn strips away guernsey.

And the logo

 

[Pdub]

And the logo

I think it's more to do with our range of merchandise than the logo, that and we have 3 colours that from a fashion point of view are very hard to make look good.

Compare our range of jackets to the hawks

https://hawksnestonline.com.au/men-apparel-outerwear
http://shop.afc.com.au/mens/43.shtml

They have a much nicer range and variety

 

[Elite Crow]

I think it's more to do with our range of merchandise than the logo, that and we have 3 colours that from a fashion point of view are very hard to make look good.

Compare our range of jackets to the hawks

https://hawksnestonline.com.au/men-apparel-outerwear
http://shop.afc.com.au/mens/43.shtml

They have a much nicer range and variety

The Hawks are brown and yellow!

Might be more to do with how good their side is.

But doesn't explain why clubs with very low supporter bases are above or near our results.

I wish I saw this prior to the chat because it would have been a good question to the club why our results are so average.

 

[Pdub]

The Hawks are brown and yellow!

Might be more to do with how good their side is.

But doesn't explain why clubs with very low supporter bases are above or near our results.

I wish I saw this prior to the chat because it would have been a good question to the club why our results are so average.

Mustard and brown are fairly fashionable colours these days. There's quite a few things in the hawks shop that I would wear if you took the hawks branding off of it, can't say the same for the Adelaide stuff excluding the stuff that would just be a plain blue jacket without the branding, because that's just boring.

The Brisbane and north stuff looks better than ours

http://www.lionsshop.com.au/mens/43.shtml
http://shop.nmfc.com.au/mens/43.shtml

Freo does better than WC with less support because they have a stylish range with variety

http://shop.afl.com.au/clubs/west-coast-eagles/43.shtml
https://fremantledockersstore.shopdesq.com/mens/apparel-mens/hoodies-jacket

 

[Sanders]

Fremantle & west coast is where we should be, not trailing the supporterless north Melbourne

 

[Pdub]

Our 2016 figures haven't been released but the incomplete list is

2016 Merchandise

• Hawthorn - $4,020,932
• Western Bulldogs - $2,659,877
• Essendon - $2,268,964
• Fremantle - $1,898,542
  
• North Melbourne - $1,764,335
• Geelong - $1,742,436
• Carlton - $ 1,093,580
• Melbourne - $986,269
• Brisbane - $817,849
• St Kilda - $791,796
• Sydney - $596,405

 

[Elite Crow]

Mustard and brown are fairly fashionable colours these days. There's quite a few things in the hawks shop that I would wear if you took the hawks branding off of it, can't say the same for the Adelaide stuff excluding the stuff that would just be a plain blue jacket without the branding, because that's just boring.

The Brisbane and north stuff looks better than ours

http://www.lionsshop.com.au/mens/43.shtml
http://shop.nmfc.com.au/mens/43.shtml

Brisbane are a basket case and have half our membership numbers. Even if you think their gear looks better they shouldn't be close to us.

I'm not relating this to our logo, our results are poor when you consider not only our membership numbers but the general support we have across the state.

 

[Elite Crow]

Our 2016 figures haven't been released but the incomplete list is

2016 Merchandise

• Hawthorn - $4,020,932
• Western Bulldogs - $2,659,877
• Essendon - $2,268,964
• Fremantle - $1,898,542
  
• North Melbourne - $1,764,335
• Geelong - $1,742,436
• Carlton - $ 1,093,580
• Melbourne - $986,269
• Brisbane - $817,849
• St Kilda - $791,796
• Sydney - $596,405

First year with new away strip, we should see an improvement on 2015.

 

[Slippery Pete]

Fremantle & west coast is where we should be, not trailing the supporterless north Melbourne

I maintain there's something decidedly unsexy about wearing Crows merchandise in public.

Now, of course, winning makes a big difference, as we can see with Hawthorn. But that doesn't explain it all.

Whenever I see anyone wearing Crows gear as fashion items - they're old.