Resource 2017 Financial Results

Jul 2, 2010
37,955
36,136
Adelaide
AFL Club
Carlton
Only Swans, GWS and North to report now

Annual Reports

Revenue
  • Collingwood -$77,736,469
  • Hawthorn - $70,742,464
  • Essendon - $65,165,407
  • Richmond - $65,164,372
  • West Coast - $64,013,222
  • Carlton - $58,618,876
  • Geelong - $57,804,052
  • Brisbane - $52,060,420
  • Melbourne - $51,988,711
  • Western Bulldogs - $51,944,472
  • Fremantle - $49,263,474
  • St Kilda - $47,952,666
  • Gold Coast - $39,656,365
Profit/loss
  • West Coast - $12,804,032
  • St Kilda - $5,267,414
  • Essendon - $5,054,186
  • Hawthorn - $4,933,128
  • Richmond - $3,063,298
  • Fremantle - $2,489,714
  • Melbourne - $1,363,060
  • Western Bulldogs - $1,643,050
  • Carlton - $667,803
  • Gold Coast - $19,219
  • Geelong - ($339,849)
  • Brisbane - ($2,261,990)
  • Collingwood - ($2,732,624)
Gaming & Social Revenue
  • Collingwood - $22,887,477
  • Hawthorn - $19,087,366
  • Carlton - $18,825,869
  • Brisbane - $15,687,630
  • Essendon - $13,351,296
  • Melbourne - $11,641,049
  • Geelong - $10,537,358
  • Richmond - $7,180,170
  • Western Bulldogs - $7,061,232
  • St Kilda - $1,934,045
Gaming Profit
  • Collingwood - $6,037,992
  • Brisbane - $3,744,228
  • Melbourne - $3,720,679
  • Carlton - $3,169,884
  • Essendon - $2,276,154
  • Western Bulldogs - $1,390,994
  • Richmond - $942,060
  • St Kilda - $616,340
  • Hawthorn - No costs available
  • Geelong - no costs available
  • Carlton - no costs available.
Revenue without Gaming
  • West Coast - $64,013,222
  • Richmond - $57,984,202
  • Collingwood - $54,848,992
  • Essendon - $51,814,111
  • Hawthorn - $51,655,098
  • Fremantle - $49,263,474
  • Geelong - $47,266,694
  • St Kilda - $46,018,621
  • Western Bulldogs - $44,883,240
  • Melbourne - $40,347,662
  • Carlton - $39,793,007
  • Brisbane - $36,372,790
Profit/Loss without Gaming
  • St Kilda - $4,651,074
  • Essendon - $2,778,032
  • Richmond - $2,121,238
  • Western Bulldogs - $252,056
  • Melbourne - ($2,357,619)
  • Carlton - ($2,502,081)
  • Brisbane - ($6,006,218)
  • Collingwood ($8,770,616)
  • Hawthorn - Not available
  • Geelong - not available.
  • Carrlton - not available.
Membership, Reserved seating
  • Collingwood - $23,126,822 (includes matchday)
  • West Coast - $21,798,249
  • Fremantle - $16,156,558
  • Geelong - $16,039,108 (includes gate reciepts)
  • Hawthorn - $12,446,104
  • Essendon - $11,971,985
  • Carlton - $8,527,889
  • Western Bulldogs - $8,469,489
  • Melbourne - $8,057,900 (includes fundraising)
  • St Kilda - $7,477,148
  • Gold Coast - $6,219,235 (includes gate reciepts)
  • Brisbane - $5,530,944
  • Richmond - Not Available
Revenue per member
  • West Coast - $335.03 per member
  • Fremantle - $315.23 per member
  • Collingwood - $304.78 per member (includes matchday)
  • Geelong - $292.40 (includes fundraising)
  • Brisbane - $258.92 per member (includes gate)
  • Melbourne - $190.80 per member (includes fundraising)
  • St Kilda - $177.81 per member
  • Western Bulldogs - $177.73 per member
  • Essendon - $176.66 per member
  • Carlton - $169.45 per member
  • Hawthorn - $164.49 per member
  • Richmond - Not available
Gate takings
  • Melbourne - $5,366,974
  • Hawthorn - $5,117,239
  • Carlton - $3,023,882
  • Essendon - $2,368,742
  • West Coast - $2,349,197
  • Fremantle - $2,101,902
  • Western Bulldogs - $1,856,728
  • St Kilda - $1,525,634
  • Brisbane - included in Membership
  • Richmond - Not available
Sponsorship & Marketing
  • Collingwood - $18,945,477
  • Geelong - $14,535,577 (inc fundraising)
  • Essendon - $14,326,352
  • Hawthorn - $14,155,211
  • Richmond - $13,638,619
  • Carlton - $12,662,263
  • Western Bulldogs - $10,544,220
  • Melbourne - $9,399,004 (inc fundraising)
  • Brisbane - $8,889,077
  • West Coast - $7,744,824
  • Fremantle - $6,270,183 (inc finals bonuses)
  • St Kilda - $6,170,905
  • Gold Coast - $5,919,083 (inc supply rights)
Merchandise
  • Western Bulldogs - $2,537,563
  • West Coast - $2,331,242
  • Hawthorn - $2,088,983
  • Essendon - $2,066,030
  • Geelong - $2,065,559
  • Fremantle - $1,596,444
  • Carlton - $1,300,900
  • Melbourne - $1,085,881
  • Brisbane - $771,375
  • St Kilda - $710,803
  • Gold Coast - $409,975
  • Richmond - Not Available
AFL Distributions
  • Gold Coast - $24,670,807
  • Brisbane - $20,932,600
  • St Kilda - $20,602,885
  • Western Bulldogs - $16,575,940
  • Melbourne - $15,713,629
  • Carlton - $13,669,151
  • Richmond - $13,627,896
  • Essendon - $12,945,389
  • Geelong - $12,116,718
  • Fremantle - $11,273,943
  • Collingwood - $10,939,471
  • Hawthorn - $10,861,443
  • West Coast - $10,807,324
Football Department spending
  • Collingwood ($28,366,146) - includes AFLW, VFL.
  • Geelong - ($25,981,512)
  • West Coast - ($25,669,094)
  • Western Bulldogs ($25,489,964)
  • Fremantle - $25,476,311
  • Melbourne - ($24,223,494)
  • Brisbane - ($24,712,245)
  • Carlton - ($23,841,372)
  • St Kilda - ($23,715,001)
  • Essendon - ($23,687,766)
  • Hawthorn - Not Available
  • Richmond - Not Available
AFLW Cost
  • Melbourne - ($699,970)
Assets
  • West Coast - $77,717,497
  • Hawthorn - $66,430,723
  • Collingwood - $48,713,041
  • Essendon - $45,362,544
  • Geelong - $38,218,519
  • Western Bulldogs - $37,690,400
  • Richmond - $37,332,992
  • Fremantle - $28,315,590
  • Carlton - $26,206,220
  • St Kilda - $22,121,016
  • Melbourne - $18,012,858
  • Gold Coast - $10,163,916
  • Brisbane - $9,299,059
Liabilities
  • Geelong - $28,627,386
  • Brisbane - $22,432,913
  • Hawthorn - $19,898,341
  • St Kilda - $17,488,177
  • Carlton - $17,398,022
  • Collingwood - $16,134,623
  • Fremantle - $13,975,438
  • Essendon - $12,854,759
  • Melbourne - $11,810,162
  • Gold Coast - $11,746,131
  • West Coast - $11,597,832
  • Richmond - $10,178,623
  • Western Bulldogs - $9,980,201
Equity
  • West Coast - $66,119,665
  • Hawthorn - $46,532,382
  • Collingwood - $32,578,418
  • Essendon - $32,507,785
  • Western Bulldogs - $27,710,199
  • Richmond - $27,154,369
  • Fremantle - $14,975,438
  • Geelong - $9,591,133
  • Carlton - $8,808,198
  • Melbourne - $6,202,696
  • St Kilda - $4,632,839
  • Gold Coast - ($1,582,215)
  • Brisbane - ($13,133,854)
 

NoobPie

Cancelled
Sep 21, 2016
7,356
5,255
AFL Club
Collingwood
Well for all following the club's bolt to a billion, Freo have given us a taste of what they put their fans through year in year out

We are now tracking to finish almost $5M below the $1B. Would need revenue growth of 11.325% form the remaining 3 clubs....

upload_2018-2-12_14-57-10.png
 
Aug 14, 2011
44,794
16,853
Trafalgar
AFL Club
West Coast
Other Teams
Mclaren Mercedes F1
Well for all following the club's bolt to a billion, Freo have given us a taste of what they put their fans through year in year out

We are now tracking to finish almost $5M below the $1B. Would need revenue growth of 11.325% form the remaining 3 clubs....

View attachment 458999

Leave this stuff to The Wookie, its relevant unlike this worthless mish mash.
 
Aug 14, 2011
44,794
16,853
Trafalgar
AFL Club
West Coast
Other Teams
Mclaren Mercedes F1

NoobPie

Cancelled
Sep 21, 2016
7,356
5,255
AFL Club
Collingwood
By all means, what is relevant to you?

You called it "mish mash"...implying you can't grasp it.

It's either mish mash or your comprehension is. I can assure you its not the former so I am happy to answer any questions you have.

I certainly won't be ceasing to post such analysis in the future just because it goes over your head, I'm afraid.
 
Well for all following the club's bolt to a billion, Freo have given us a taste of what they put their fans through year in year out

We are now tracking to finish almost $5M below the $1B. Would need revenue growth of 11.325% form the remaining 3 clubs....

View attachment 458999
How much of that increase is from AFLW revenues and how much of that AFLW revenues comes from the AFL? Does the AFL cover 100% of the salary cap payment or closer to 80%+ like the men with its base distribution ie not the $1.2m extra TV monies and $800k equal distribution from TV monies?
 

Rabman

Club Legend
Nov 22, 2016
2,162
2,838
AFL Club
Adelaide
Other Teams
North Adelaide, Arsenal.
Adelaide's AGM
-Revenue $54.9 million (13.7% increase from 2016)
-Operating profit $3.43 million
-Profit after depreciation $650k
-debt down to $1.21 million
 

Rabman

Club Legend
Nov 22, 2016
2,162
2,838
AFL Club
Adelaide
Other Teams
North Adelaide, Arsenal.
Adelaides summary says the AFLW was profitable. Haven`t gone through the details to see how.
Very strong sponsorship deals with BHP, Workskil SA along with the partnership with the Northern Territory have given us a solid base to work with.
 
Jul 2, 2010
37,955
36,136
Adelaide
AFL Club
Carlton
May 13, 2012
15,809
5,960
AFL Club
GWS
Other Teams
Brumbies, Socceroos
Adelaides summary says the AFLW was profitable. Haven`t gone through the details to see how.

All the clubs at one point or another have mentioned pretty decent sponsorship dollars for the women's teams, and on top of that, didn't each club get something like $250,000 or so from the AFL to run their teams?

I know with my club, despite free entry, they managed to make about $200,000 from selling specific women's footy memberships.
 

NoobPie

Cancelled
Sep 21, 2016
7,356
5,255
AFL Club
Collingwood
Apologies in advance Kwality , he doesn't like me doing this for some reason

Adelaide's 10.7% revenue growth has kept faint hopes alive for a $1B aggregate club turnover...from here, an 11.65% growth average for the two Sydney teams will push us over the line, though more likely we'll end up a couple of million short


upload_2018-3-6_13-45-0.png
 

Rabman

Club Legend
Nov 22, 2016
2,162
2,838
AFL Club
Adelaide
Other Teams
North Adelaide, Arsenal.
Apologies in advance Kwality , he doesn't like me doing this for some reason

Adelaide's 10.7% revenue growth has kept faint hopes alive for a $1B aggregate club turnover...from here, an 11.65% growth average for the two Sydney teams will push us over the line, though more likely we'll end up a couple of million short


View attachment 466558
Adelaide revenue was $54,954,790.
 

BringBackTorps

Club Legend
Jan 5, 2017
2,963
1,827
AFL Club
GWS
Adelaides summary says the AFLW was profitable. Haven`t gone through the details to see how.
In year 1 of the AFLW -which had large, & generally "one-off" establishment costs!
I don't think many were predicting that the AFLW would be profitable in its first year! And TV rights will commence in 2019; & entrance fees soon.
 
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