Play Nice 2021 Crowds and Ratings Thread

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ALL ratings are an estimated average even Foxtel don't know how many are actually watching at any given time as the set top boxes don't/cant count all the viewers watching each box.
Same goes for Pubs and clubs so yes ALL the ratings figures are only a rough estimate
The 43,000 is only the estimated viewers at its peak it could have been many more!
BTW I have been involved in TV/Radio advertising/marketing campaigns for many years for a company I owned and other companies I worked for so I do know what I'm talking about!

So what were your KPIs for the media advertising budget/spend.
 
Crowd: 78,113

Couldn't believe fox footy as soon as the siren went, they went straight to the studios, I wanted to see the fans sing the song.
Bombers have some exciting kids coming through, this is what brings fans through the gates!
 
Crowd: 78,113

Couldn't believe fox footy as soon as the siren went, they went straight to the studios, I wanted to see the fans sing the song.
Bombers have some exciting kids coming through, this is what brings fans through the gates!
You missed it, they then went straight back live for another 15 mins. Saw everything. Great crowd, Bomber fans some much needed joy were in good voice.
 
So what were your KPIs for the media advertising budget/spend.
Depended on what product we were pushing at the time! A lot depends where the ads are positioned and how frequently they are run.
At most times we expected at least a 20 -30 % return above normal sales!
 
I think a lot of people esp older ones are still scared of covid and the painfully slow vaccine roll is not helping so I doubt that tomorrow will get much more than 78,000 at the G.
78,113 not too bad!
 
Depended on what product we were pushing at the time! A lot depends where the ads are positioned and how frequently they are run.
At most times we expected at least a 20 -30 % return above normal sales!

:thumbsu: so you got/expected an immediate result. Not all advertising is that easily measured, e.g brand recognition.
 

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:thumbsu: so you got/expected an immediate result. Not all advertising is that easily measured, e.g brand recognition.
I didn't say that. You always hoped for an immediate result but that was rare and it takes a lot of money and at least a year sometimes more to get decent brand recognition and it also depends on who the ads are targeted at and what segment the of the market the ads are focusing on.

There is no magic formula there is always a bit of hit and miss in the beginning trying different strategies until you find one that actually works.
Even the marketing people at the TV/Radio stations don't always get it right!
 
Is there any correlation between lower viewing figures and being played on a Sat/Sun instead of an actual holiday?

probably. Ill draw up something up - might be more to do with team performance leading in to the game...

YearDayRoundLadderCrowdMetroRegMelbFTAFoxTotalother games
2021Sun614v167811366823038989825011482
2019Thu64v792241821281483110231514170
2018Wed510v119144068721342790032112210
2017Tue511v1387685882274549115638215380
2016Mon515v168508265616940882532111460
2015Sat46v888395758296431105429613504
2014Fri66v1091731933300519123334115741
2013Thu51v7933738955813861
2012Wed53v128693210306773390
2011Mon51v68962610545791
2010Sun56v13900707584262
2009Sat56v98482911136643
2008Fri69v128899911026060
 
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