2025 Club Membership Updates

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First updates.

Richmond = 71,936
Essendon = 53,518
Port Adelaide = 51,473
Western Bulldogs = 37,818
North Melbourne = 37,038
Melbourne = 36,074
St Kilda = 35,123
Tigers - 72,789. I think this is quite a bit lower than same time last year? As expected.

Bombers - 54,100. Tracking down about 1,500 compared to year ago. Resetting pricing and gloomy expectations in 2025 hurting figure.

Don’t know any other headlines but I suspect Lions, Cats and Hawks would be going well. Demons perhaps not so well
 

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Carlton believed to be on 82,000. Per Presidents email this week…

If that's correct, then they're up about 7,000 from this time last year.


Correct as of Wednesday.





(Today's email from the Club - now over 82K)
 
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It’s pretty crazy that dogs had more members than the dockers but half the revenue in 2024.
Bombers had 20k more but took 6mil less.
Is it more auskickers or deals for kayo that gives this big discrepancy ?
Melbourne is the cheapest place in the world to watch pro football. It costs around double in every other market.
 
Thanks for the update Wookie.

Newes Article on Opening Round quoted current membership numbers (as at Friday 8/3) for Sydney, Brisbane and GWS. Gold Coast get quoted as a Membership Revenue growth figure (+11%) and Corporate Hospitality Figure (+16%).

Sydney 62,450 (2025 OR), 2024 OR (50,662), 2023 same time as OR (42,939)
GWS ~ 32,000 (2025 OR), 2023 OR (30,000), 2023 same time as OR (25,000)
Brisbane ~55,000 (2025 OR), 2024 OR (47,000), 2023 same time as OR (39,000)

Brisbane have fully sold out their membership reserved seating allocation at the Gabba.

Snipet of article posted elsewhere on bigfooty/reddit, here is the link if you have access.


 
Update.

Carlton = 95,007
Richmond = 81,543 (as of Mar 4)
Hawthorn = 70,000 (announced on Mar 3)
Essendon = 65,891
Geelong = 65,631
Sydney = 62,450 (as of Mar 8)
Port Adelaide = 59,101
Brisbane Lions = 55,000 (as of Mar 8)
St Kilda = 48,803
Western Bulldogs = 46,509
Melbourne = 45,067
North Melbourne = 43,014
GWS = 32,000 (as of Mar 8)
 
Update.

Carlton = 95,007
Richmond = 81,543 (as of Mar 4)
Hawthorn = 70,000 (announced on Mar 3)
Essendon = 65,891
Geelong = 65,631
Sydney = 62,450 (as of Mar 8)
Port Adelaide = 59,101
Brisbane Lions = 55,000 (as of Mar 8)
St Kilda = 48,803
Western Bulldogs = 46,509
Melbourne = 45,067
North Melbourne = 43,014
GWS = 32,000 (as of Mar 8)
So some key takeouts.
Blues, Lions, Hawks and Swans up strongly. Cats and Roos up slightly.
Bombers down slightly. Saints and Demons down 3-4K.
Tigers down significantly.
 
I remember being a brisbane fan during 2013-2015. Back then, I was happy when we got over 20k members. Now look at us. This is why the game is pushing hard into QLD and NSW. The growth is from there.
 

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2025 Club Membership Updates

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