Certified Legendary Thread China History in the Making

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Page 18 of Sunday Mail references "Port Adelaide Football Club sponsor Nicho Teng....".


Any idea who this is?
Nicho has been around awhile - Haneco Lighting and Greaton.
 
Psst...wanna buy a Rolex?

https://www.afl.com.au/news/2019-04-14/afl-kennedy-enter-china-partnership-to-progress-the-game

AFL, Kennedy enter China partnership to progress the game


AUSTRALIA'S leading luxury retail brand, Kennedy, today announced its partnership of the Australian Football League's China game and operations until at least the end of the 2021 season.

The partnership will establish Kennedy's position as an 'Official Match Day Partner', with teams playing for the 'Kennedy Cup' over the next three years.

Kennedy Executive Chairman James Kennedy said the agreement would help foster continued development of the game in both China and among Australia's growing Chinese community.

"To be able to support the AFL in the promotion and delivery of our great game into China is a significant sponsorship for Kennedy and one we are proud to be part of," Mr Kennedy said.


"As a proud and passionate footy fan first and foremost, the AFL's China game is an exciting partnership to enter into.

....

The partnership, which includes naming rights for the Kennedy Official Match Day Function at Jiangwan Stadium, also goes beyond game day benefits with Kennedy becoming the first AFL China Foundation Partner.
 

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Psst...wanna buy a Rolex?

https://www.afl.com.au/news/2019-04-14/afl-kennedy-enter-china-partnership-to-progress-the-game

AFL, Kennedy enter China partnership to progress the game


AUSTRALIA'S leading luxury retail brand, Kennedy, today announced its partnership of the Australian Football League's China game and operations until at least the end of the 2021 season.

The partnership will establish Kennedy's position as an 'Official Match Day Partner', with teams playing for the 'Kennedy Cup' over the next three years.

Kennedy Executive Chairman James Kennedy said the agreement would help foster continued development of the game in both China and among Australia's growing Chinese community.

"To be able to support the AFL in the promotion and delivery of our great game into China is a significant sponsorship for Kennedy and one we are proud to be part of," Mr Kennedy said.


"As a proud and passionate footy fan first and foremost, the AFL's China game is an exciting partnership to enter into.

....

The partnership, which includes naming rights for the Kennedy Official Match Day Function at Jiangwan Stadium, also goes beyond game day benefits with Kennedy becoming the first AFL China Foundation Partner.
Any mention of PAFC here?
 
https://www.smh.com.au/business/sma...s-legal-battle-continues-20190304-p511or.html
Kennedy Luxury empire looks to 'refocus' as legal battle continues

March 5, 2019

The Kennedy Luxury Group is looking to "refocus" as it battles legal proceedings and saw one of its subsidiaries, EGI Audio-Visual Retail, placed into administration. ...

Kennedy started as a small watch and jewellery shop in Sydney's Double Bay called LK Jewellery which was started by James Kennedy's parents. ...

Kennedy inherited the shop and has built it into a fast growing luxury goods group selling prestigious brands including Rolex watches, Graff diamonds, Giuseppe Zanotti shoes and B&O sound systems.


The business came under pressure last year after it lost its contract with luxury watch brand Patek Philippe in Sydney ...

A legal battle between Kennedy and Danish audio visual business Bang & Olufsen is still ongoing ...

Kennedy has ceased its partnership with fashion brand Kenzo and terms have been agreed with fashion brands Loewe and Giuseppe Zanotti for a "transition of the respective businesses". ...

.... Mr Kennedy also foreshadowed Kennedy would cut back some of its lavish sponsorship deals.
"From a marketing and communications perspective we will be a lot more considerate in our approach, particularly around our sponsorships and intend to look for more qualitative opportunities," Mr Kennedy said.

"Our partnership with the VRC remains a top of our key sponsorship arrangements and we will look to elevate our activation and involvement in the 2019 Spring Carnival."
 
So a retailer of luxury brands not a luxury brand as the AFL article suggested. Spivs?or maybe more correctly retailer for spivs.
 
Last edited:
So a retailer of luxury brands not a luxury brand as the AFL article suggested. Spivs?or maybe more correctly retailer for spivs.

If you have to look it up, it's not a luxury brand.
 
Having failed to make a straightforward Commercial Success out of China by appropriately bolstering the permanent structure on the ground there ... having decided to concentrate on fly-in-fly-out Community and Sports Diplomacy priorities ... PAFC’s next objective is, quite naturally ... Sports Diplomacy in France.

 
Couldn’t locate the Legendary China thread so put this here.
Wonder if it is timely that Andrew Bassat has joined the Saints as their new club President this year.
Seems astute and has shown an interest in China in the past.
Will watch with interest how much $$$ value the Saints get out of the Shanghai adventure after all of Port’s years of groundwork and if he is smarter/ more driven than Koch.
https://www.cnbc.com/video/2017/05/...ely-in-china-as-he-takes-zhaopin-private.html
You can do a search by China - this forum - and tick the Search titles only box.

Anyway will transfer this reply to that thread. Didn't realise that Andrew Bassat took the job as St Kilda President late last year. His brother Paul and co founder of Seek was appointed to the AFL Commission at the end of 2011. And the AFL being a superior sporting organisation doesn't have a web page which lists its Commissioners and their CV's. You have to go to the annual report.

Anyway this is good for our China strategy to have the President of our China opponent for 3 years to have his brother on the Commission to keep the AFL backing this venture. Will be interesting to see how and when the AFL maneuver for more control.

Anyway Andrew B might do a Kochie and bring on a famous sporting supporter onto the board - Shane Warne. I've said it before but Port should be encouraging Warne, Molly Meldrum, Eric Bana, Lindsay Fox etc ie all those high profile St Kilda supporters to get them behind the China game is good free publicity. From AFL website story published on ANZAC day.

https://www.afl.com.au/news/2019-04-25/listen-saints-to-consider-warnie-for-board-position
ICONIC Australian cricketer Shane Warne will be considered for a St Kilda board position under the presidency of Andrew Bassat. Speaking on the In the Game with Damian Barrett podcast, the Saints' head honcho revealed the master leg-spinner could eventually have much closer ties to the club. "We're actually fortunate, there's a range of people that have sort of started to engage with the club, Shane being one of them, who are passionate about the club, who want to help," Bassat said. "Shane's already been helpful to us when we ask and so getting him more involved would be great." When pressed about whether that would involve a board position, Bassat didn't rule it out. "Oh look, possibly. It's not something that's been discussed in detail but I think Shane's both a very smart person and a very capable person," Bassat said........
https://www.afl.com.au/news/2019-04-25/listen-saints-to-consider-warnie-for-board-position
 
T
You can do a search by China - this forum - and tick the Search titles only box.

Anyway will transfer this reply to that thread. Didn't realise that Andrew Bassat took the job as St Kilda President late last year. His brother Paul and co founder of Seek was appointed to the AFL Commission at the end of 2011. And the AFL being a superior sporting organisation doesn't have a web page which lists its Commissioners and their CV's. You have to go to the annual report.

Anyway this is good for our China strategy to have the President of our China opponent for 3 years to have his brother on the Commission to keep the AFL backing this venture. Will be interesting to see how and when the AFL maneuver for more control.

Anyway Andrew B might do a Kochie and bring on a famous sporting supporter onto the board - Shane Warne. I've said it before but Port should be encouraging Warne, Molly Meldrum, Eric Bana, Lindsay Fox etc ie all those high profile St Kilda supporters to get them behind the China game is good free publicity. From AFL website story published on ANZAC day.

https://www.afl.com.au/news/2019-04-25/listen-saints-to-consider-warnie-for-board-position
ICONIC Australian cricketer Shane Warne will be considered for a St Kilda board position under the presidency of Andrew Bassat. Speaking on the In the Game with Damian Barrett podcast, the Saints' head honcho revealed the master leg-spinner could eventually have much closer ties to the club. "We're actually fortunate, there's a range of people that have sort of started to engage with the club, Shane being one of them, who are passionate about the club, who want to help," Bassat said. "Shane's already been helpful to us when we ask and so getting him more involved would be great." When pressed about whether that would involve a board position, Bassat didn't rule it out. "Oh look, possibly. It's not something that's been discussed in detail but I think Shane's both a very smart person and a very capable person," Bassat said........
https://www.afl.com.au/news/2019-04-25/listen-saints-to-consider-warnie-for-board-position
Thanks for that info REH
 
Monday night on Taking Footy Allan Richardson was their guest and I saw him wear a polo top with a big ANS on each sleeve ie

1556791206774.png


I knew ANS was familiar but couldn't put my finger on it. Today something clicked and ANS = Australian Nutrition and Sports (ANS), the guys who in May last year joined up with our Power Footy Programs in China and Adelaide Uni and they supported bring kids in the footy program come and do a study tour in Adelaide and look at Adelaide Uni, to check it out if they would come and study in Adelaide.

Upon a bit of digging around looks like they only have just signed up with this article on the Saints website dated 12th April.

https://www.saints.com.au/news/2019-04-12/ans-partners-with-st-kilda
..... Saints General Manager of Commercial Chris Larkins said it was fantastic to have ANS joining the St Kilda family. “We’re thrilled to welcome ANS on board,” Larkins said. “Our trip to China this year is an important and historic moment for the club. To have a partner with us who is experienced in the region come along for the journey is really exciting.” ANS specialise in nutrition and wellness supplements and baby milk formula, a product that is close to the hearts of many at the Saints. “Our Saints family has expanded quite a bit over the past few months, with several players, coaches and staff starting or expanding their own families,” Larkins said.....
https://www.saints.com.au/news/2019-04-12/ans-partners-with-st-kilda

Hate to think our hard work in China and the Saints being our new opponent has helped them get a sponsor out of it that has been working with us, even if its a tier 2 or 3 sponsorship. We did have Blackmores on board until they stuffed up and had a restructure.

https://www.bigfooty.com/forum/threads/china-history-in-the-making.1128595/page-349#post-56588638
Back in May a day or two before the game in Shanghai we made 2 announcements which ties in with today's announcement that this would start in July.

http://www.portadelaidefc.com.au/news/2018-05-18/power-footy-programs-in-china
1. The Power Footy Study Tours program, with the support of the University of Adelaide and Australian Nutrition and Sports (ANS), will combine sport, education and tourism to build a bridge for students from Australia and China to connect. The first study tour in this program will take place in July and will combine familiarity tours of the University of Adelaide, English-immersion classes and an experience watching Port Adelaide play at the Adelaide Oval, against Greater Western Sydney.

2. Premier Marshall also today announced at Shanghai’s Bile Middle School, the first school to adopt the Power Footy program in 2016, ANS as a supporting partner of the program...... Port Adelaide chief executive Keith Thomas says the club is thrilled with the support from Premier Marshall, ANS and the University of Adelaide for the Power Footy program. .....“Now, with our expanding Power Footy program, we have the opportunity to complete the circle, promoting the University of Adelaide to Chinese students, enhancing their student experience in Adelaide as part of the Port Adelaide Football Club family, then helping the international students to find internships and work through our powerful business network.
.............
 

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Monday night on Taking Footy Allan Richardson was their guest and I saw him wear a polo top with a big ANS on each sleeve ie

View attachment 666205


I knew ANS was familiar but couldn't put my finger on it. Today something clicked and ANS = Australian Nutrition and Sports (ANS), the guys who in May last year joined up with our Power Footy Programs in China and Adelaide Uni and they supported bring kids in the footy program come and do a study tour in Adelaide and look at Adelaide Uni, to check it out if they would come and study in Adelaide.

Upon a bit of digging around looks like they only have just signed up with this article on the Saints website dated 12th April.

https://www.saints.com.au/news/2019-04-12/ans-partners-with-st-kilda
..... Saints General Manager of Commercial Chris Larkins said it was fantastic to have ANS joining the St Kilda family. “We’re thrilled to welcome ANS on board,” Larkins said. “Our trip to China this year is an important and historic moment for the club. To have a partner with us who is experienced in the region come along for the journey is really exciting.” ANS specialise in nutrition and wellness supplements and baby milk formula, a product that is close to the hearts of many at the Saints. “Our Saints family has expanded quite a bit over the past few months, with several players, coaches and staff starting or expanding their own families,” Larkins said.....
https://www.saints.com.au/news/2019-04-12/ans-partners-with-st-kilda

Hate to think our hard work in China and the Saints being our new opponent has helped them get a sponsor out of it that has been working with us, even if its a tier 2 or 3 sponsorship. We did have Blackmores on board until they stuffed up and had a restructure.

https://www.bigfooty.com/forum/threads/china-history-in-the-making.1128595/page-349#post-56588638[/QUOTE
An outcome like that would be typical Port from what LR has alluded to. Makes me nervous. Will we have the rug ripped out from under us by smarter hungrier operators over the border?
 
Monday night on Taking Footy Allan Richardson was their guest and I saw him wear a polo top with a big ANS on each sleeve ie

View attachment 666205


I knew ANS was familiar but couldn't put my finger on it. Today something clicked and ANS = Australian Nutrition and Sports (ANS), the guys who in May last year joined up with our Power Footy Programs in China and Adelaide Uni and they supported bring kids in the footy program come and do a study tour in Adelaide and look at Adelaide Uni, to check it out if they would come and study in Adelaide.

Upon a bit of digging around looks like they only have just signed up with this article on the Saints website dated 12th April.

https://www.saints.com.au/news/2019-04-12/ans-partners-with-st-kilda
..... Saints General Manager of Commercial Chris Larkins said it was fantastic to have ANS joining the St Kilda family. “We’re thrilled to welcome ANS on board,” Larkins said. “Our trip to China this year is an important and historic moment for the club. To have a partner with us who is experienced in the region come along for the journey is really exciting.” ANS specialise in nutrition and wellness supplements and baby milk formula, a product that is close to the hearts of many at the Saints. “Our Saints family has expanded quite a bit over the past few months, with several players, coaches and staff starting or expanding their own families,” Larkins said.....
https://www.saints.com.au/news/2019-04-12/ans-partners-with-st-kilda

Hate to think our hard work in China and the Saints being our new opponent has helped them get a sponsor out of it that has been working with us, even if its a tier 2 or 3 sponsorship. We did have Blackmores on board until they stuffed up and had a restructure.

https://www.bigfooty.com/forum/threads/china-history-in-the-making.1128595/page-349#post-56588638
I wouldn’t worry about ANS. They are not into anything big. They sponsor AFL Asia as well as our Power Footy programme in China. The way we are doing things just now anybody who pretends to partner us in China is small beer.
 
What's interesting isn't that ANS is sponsoring St Kilda, but that they never bothered to sponsor Gold Coast.

I'd surmise that we pushed them in the direction of the Saints so it can be seen that the game in Shanghai is commercially viable for them as well. It's good for the optics among St Kilda supporters and the AFL.
 
Hate to think our hard work in China and the Saints being our new opponent has helped them get a sponsor out of it that has been working with us, even if its a tier 2 or 3 sponsorship.
We won't hold all the spoils, and that's not a problem. It's the nature of things and one more reason for us to aim as high as the impossible.
 
We won't hold all the spoils, and that's not a problem. It's the nature of things and one more reason for us to aim as high as the impossible.
I know that, but I want us to get a decent long term sponsorship deal out of China first, before another club picks up some decent spoils. I don't know how big the ANS sponsorship is - LR seems to think it isn't much - which is OK but we need some commercial deals signed soon and not just community deals.
 
From SPP's guernsey article

https://www.portadelaidefc.com.au/news/2019-05-04/spp-proud-to-design-2019-indigenous-guernsey
For the first time in the club’s history, the Power will wear its Indigenous guernsey in China when it takes on St Kilda in Shanghai on Sunday 2 June. The AFL’s Principal Indigenous programs partner, Rio Tinto, has extended its support to the Shanghai clash by supporting the Yelleka dance troupe to perform the official Welcome to China, as well as, an exhibition in the week leading up to the game.

Port Adelaide’s Director of Aboriginal Programs Paul Vandenbergh said he was really proud of Rio Tinto’s support for the club in China.

“Rio Tinto have always been a big supporter of Aboriginal communities and Aboriginal people for many years,” he said. “They are the largest employer of Indigenous people, so we are really proud to have them on board.

“To be able to wear Peps’ guernsey is even more significant because we will be able to showcase internationally what Indigenous Round means to the AFL and our club.”

Rio Tinto’s Vice President Corporate Relation Australia Brad Haynes said, “we are very proud to be partnering with the Port Adelaide Football Club to support this cultural exchange between Australia and China, and showcase our countries rich Indigenous heritage and love for AFL football.”

“This partnership takes Australia’s Indigenous game to the other side of the world and shares it with millions of people, which is really exciting.”

https://www.portadelaidefc.com.au/news/2019-05-04/spp-proud-to-design-2019-indigenous-guernsey
 
Rooch has picked up on SPP's jumper being used in China and Rio Tinto sponsoring the game and put a few themes together.

https://www.adelaidenow.com.au/spor...i/news-story/b7938fcdb33c30d5e60c0c2d16e202b8
Port Adelaide is running a dating agency. “Perfect Pear”. At every home match at Adelaide Oval it draws two strangers, let’s them get to know each other from some plush seats in the suites on the Oval’s eastern flank and waits to see if love is in the air. And it will do the same in Shanghai, China next month ... but for much bigger affairs. Much bigger. There is still much cynicism about Port Adelaide’s “China Strategy”. Even within AFL ranks there was the suggestion taking the game to China was just a “side show”.

.....
Rio Tinto, the world’s third largest mining company, is going to Shanghai - for this year’s AFL game on Sunday, June 2 - with Port Adelaide. The Anglo-Australian giant is mixing business in China with football and culture ... all the extra elements to Port Adelaide’s “China Strategy”. Rio Tinto is part of the dating game the Port Adelaide Football Club is running in China. “Our indigenous game (Australian football) and our indigenous culture (with an Aboriginal dance group) to showcase to a Chinese audience ... what a way to differentiate ourselves in the Chinese market,” says Rio Tinto vice-president for corporate relations Brad Haynes. Rio Tinto is a big player in China.

......
“You have to build long-term relationships in China - and the longer they stand, the better they become,” Haynes said. “Port Adelaide is doing that beyond playing a game in Shanghai. “This opportunity combines two major objectives for Rio Tinto - our support for indigenous communities in Australia as noted with our partnership with the AFL; and our business relationships between Australia and China.” If Rio Tinto believes Australian football - and the Port Adelaide Football Club - can open doors and create meaningful relationships in China, imagine who else will share David Koch’s vision in Shanghai? The side show is delivering significant hope for the dreamers at Alberton.
https://www.adelaidenow.com.au/spor...i/news-story/b7938fcdb33c30d5e60c0c2d16e202b8
 
Rooch has picked up on SPP's jumper being used in China and Rio Tinto sponsoring the game and put a few themes together.

https://www.adelaidenow.com.au/spor...i/news-story/b7938fcdb33c30d5e60c0c2d16e202b8

https://www.adelaidenow.com.au/spor...i/news-story/b7938fcdb33c30d5e60c0c2d16e202b8
REH, have a look at the ‘China - Partners’ page on the Club website and see if you can find the mysterious Jincheng Group logo anywhere; also the entire ‘Shanghai 2019’ bloc of partners has gone missing ... perhaps because it’s being remodelled to fit in all the new names and logos, or perhaps because there aren’t any.
 
REH, have a look at the ‘China - Partners’ page on the Club website and see if you can find the mysterious Jincheng Group logo anywhere; also the entire ‘Shanghai 2019’ bloc of partners has gone missing ... perhaps because it’s being remodelled to fit in all the new names and logos, or perhaps because there aren’t any.
Mmmh interesting.

Here is the web page from web archives page saved from 25 March 2019 for everything after Shanghai CRED.
https://web.archive.org/web/20190325035118/https://www.portadelaidefc.com.au/china/partners

They have disappeared. The Federal government has come on board. Who are Australia Unlimited? Austrade or Australian Trade and Investment Commission according to the bottom this page
https://www.australiaunlimited.com/

So two into the major partners. Out of the Program partners are Jincheng Group, Indaily and Study Adelaide. In are Groovy Grape Tours and AIES - Australian International Education Services.

What happened to the Shangahi Partners? Maybe that's where the 3 outs have gone and are being remodelled as you said. Surely Rio and those below haven't left.


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