Very interesting article about how some companies are essentially copyrighting colours for themselves to the exclusion of other companies.
http://sixrevisions.com/web_design/color-the-next-limited-resource/
So now there is 'Jay-Z Blue', a hue which graphic designers around the world know not to use when designing stuff for the music industry (unless they are working for Jay-Z, of course).
I found the article interesting, anyway.
http://sixrevisions.com/web_design/color-the-next-limited-resource/
The color palette is shrinking. It could affect the foundation of design for everything from websites to fashion. The fate of businesses and billions of dollars ride on choosing the right one. We’ll take a look at how color is becoming the next limited resource.
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If there is anyone that could say they own color, it would be Pantone. They have a monopoly on it in the truest sense. Every color you have ever seen used has been indexed and named by Pantone.
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The most interesting and polemic story of a brand buying and claiming a color space is with T-Mobile (Deutsche Telekom). They have trademarked the color magenta.
So now there is 'Jay-Z Blue', a hue which graphic designers around the world know not to use when designing stuff for the music industry (unless they are working for Jay-Z, of course).
I found the article interesting, anyway.