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NRL CEO Todd Greenberg says next year's Magic Round of the Telstra Premiership, to be played at Brisbane's Suncorp Stadium, is one of several innovations the game is looking at to keep developing rugby league at the top level.
The NRL announced on Sunday that the Magic Round is scheduled for round 10 in May of next season and will feature all 16 clubs playing from Friday night to Sunday.
The concept has been devised through a partnership with the Queensland Government and Brisbane City Council and aims to inject $60 million and 300,000 nights of tourist accommodation into greater Brisbane.