Collingwood will continue to partially pay staff it has been forced to stand down during the coronavirus shutdown period, as well as offer loyal members a future discount.
It comes as assistant coaches have been told they are eligible to apply for Centrelink support or manual labour jobs in the interim.
But Herald Sun journalist Jon Ralph told Fox Footy Live the Magpies would use their banked riches to pay staff for two days a week, in an effort to help them through the time off.
“Now, that’s short of 100 per cent, but at least it means they can tick over their mortgages, they can still pay for groceries and all those sort of things. They won’t have to go to the dole queue,” he said.
“I’ve spoken to a few of those people and they’re just so happy because they feel like they’ve got a new lease on life again.”
The Magpies will also use their financial power to give loyal members a discount for 2021, if they’re willing to stick by the club in 2020.
“Collingwood’s got something like $18 million of membership revenue that would’ve come in this year. What they’re planning to do is say if you want to retain your membership next year, you’ll get a 30 per cent cut on that,” Ralph said.
“I think they’re aware that some of those people with Legends Club memberships, a couple of thousand, will give those back. Normally you’d go to the back of the queue, but they still will be able to retain those memberships next year - but if you retain it this year, 30 per cent cuts.
“A lot of clubs have had to absolutely gouge all of their staff, but Collingwood are saying no, we’ve made $30 million in the bank, we’ve got a $17 million future fund, and we are going to spend that for our stuff - people, culture. Fantastic.”
Hawthorn great Jason Dunstall was full of praise for the Magpies’ move.
“I love that they’re giving a drip feed to all their staff - that allows people to survive, and not feel like the world’s closing in on them,” he said.
I love our club!