Society/Culture Gillette suggests most of its customers are sexist, predatory, bullies. Good idea?

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HurleyHepsHird

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But it didn’t work. And yet they keep doing it.
Because sometimes it does work.

In the past, positive brand association with social values was a winner. There is no difference between this and having some war hero shill for a product in the 50's.

First though, advertising isn't always effective. Second, the breakdown exists due to a transition between traditional companies and those that better utilise a new method of distribution and platform for advertising.
 

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TimmeT

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Because it was simple marketing trickery. It has nothing to do with social values and everything to do with a hail mary for expanded market share.

This is capitalism behaving like capitalism.
How can it have nothing to do with social values if they are using them to try and expand their market share. It simply doesn't make sense.
 

Soft Downhill Skier

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How can it have nothing to do with social values if they are using them to try and expand their market share. It simply doesn't make sense.
They know that target demographics don't share the same love/hate relationship with trans people and see the decline of Western civ in same sex couples.

The market is paying catch up to these values.
 

TimmeT

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They know that target demographics don't share the same love/hate relationship with trans people and see the decline of Western civ in same sex couples.

The market is paying catch up to these values.
Their target demographics in shaving products are dudes. Dudes generally don't like being told what to do do or how to think. I know this would be a foreign concept to someone like you however who falls into that small group known as cucks by self confession
 

Soft Downhill Skier

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Sep 21, 2004
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Their target demographics in shaving products are dudes. Dudes generally don't like being told what to do do or how to think. I know this would be a foreign concept to someone like you however who falls into that small group known as cucks by self confession
Timme, you are one of the dumbest campaigners on this forum.
 

HurleyHepsHird

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How can it have nothing to do with social values if they are using them to try and expand their market share. It simply doesn't make sense.
It does.

Commodifying the "values" or a recognisable avatar removes their material context.

How is Dodge trying to mainstream anticapitalism by using MLK in advertising material? Please don't be this stupid.
 

TimmeT

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Yeah you’ve misunderstood. You’re already dumb and you don’t read closely enough.
As usual when you get challenged, someone won't agree with you or asked questions you come out and attack other users who almost always have a different political persuasion to you. You've done it here and you did it when WA ROO called out your crap.

I'd say its because you're too dumb to answer.
 

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