P.S. I have a man-crush on SwannJumper clash could cost Blues
By Mike Sheahan
April 04, 2008
CARLTON are locked on a collision course with the AFL that threatens to cost the Blues $100,000.
Chief executive Greg Swann reaffirmed his promise early this week to defy the AFL on the clash-jumper issue.
With one proviso.
Swann reluctantly acknowledged the case for the alternate white jumper for the game against Melbourne in Round 5, but said that would mark the end for the widely despised reserve strip.
"I don't care what they say, we're not wearing it (the white jumper) any more (after round five)," Swann said.
He said the honour and pride associated with the club's traditional navy blue jumper was priceless.
"We are the Navy Blues, not the Insipid Whites," he said.
"It's a famous strip, has been for 150 years. It's our branding, it's in our theme song."
Swann told 3AW's Sports Today earlier this week the Blues had banned the white jumper after an angry response from supporters, including former players, following their loss in white to St Kilda.
"We're not wearing it again," he declared.
He has since backed off a little, mindful that Carlton and Melbourne have probably the most obvious clash in the competition. Given their Round 5 fixture is a Melbourne home game, he accepts the Blues will have to go white again that day.
Swann says the AFL needs to clarify the situation for all clubs, with a vast majority of supporters angry about seeing their teams in alternate strips so often.
Adelaide, Brisbane Lions, Carlton, Hawthorn, Port Adelaide, West Coast and the Western Bulldogs all wear alternate strips ridiculed by traditionalists.
"I'll probably raise it at the CEOs' meeting (next week) to see whether the other blokes think it's gone too far," Swann said.
"It's gone from being an alternate strip when you needed one to half a dozen times a year.
"Why is that? Who's driving it? That's what I want to know. We say it's got out of hand. The fashion police in the (AFL House) have got it wrong."
It is understood the AFL may fine clubs $5000 per player for failing to wear the prescribed uniform.
Swann said AFL football operations manager Adrian Anderson called him late and said "they would take our thoughts on board".