Jim Beam - The Official Dark Spirit of PAFC

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RussellEbertHandball

Flick pass expert
Nov 16, 2004
75,265
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Do we get the Jim Beam high quality promo girls that used to visit Sydney pubs on Friday nights in the noughties at games and club functions? Most of them were models. Some of them were in their cheekie TV ads they ran back then.
 
Last edited:

Papa G

Hall of Famer
Apr 13, 2006
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Do we get the Jim Beam high quality promo girls that used to visit Sydney pubs on Friday nights in the noughties at games and club functions? Most of them were models. Some of them were in their checkie TV ads they ran back then.
This stuff is not allowed any more REH. Its like Grid Girls. This country is as ****ed as the our football club.
 

Enviable Tradition

Professional Procrastinator
Oct 12, 2007
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Good timing.
 

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RussellEbertHandball

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Nov 16, 2004
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backtozero

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Ford Fairlane

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  • Thread starter
  • Moderator
  • #11
Bugger me they have been the AFL's official dark spirit for 4 years now. Who knew?


LOL the AFL be like We won't let you get rid of Hinkley but we'll push a sponsor your way who will help you forget him :p
 

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RussellEbertHandball

Flick pass expert
Nov 16, 2004
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From the club's article

The world’s number one bourbon will be represented across Port Adelaide’s mass reaching digital and social platforms, various match day assets, bespoke club events and featured as the dark spirit of choice at the club’s redeveloped bar and restaurant, The Precinct.

The partnerships forms part of Jim Beam’s dynamic overarching Australian sports strategy that has the company partnering with teams across Australia’s leading sports codes. Port Adelaide chief executive officer, Matthew Richardson welcomed Jim Beam to the Port Adelaide family.

This deal was done a few weeks ago. From 20 July trade industry article.


Jim Beam has announced six new local level AFL & NRL partnerships across the country, extending its longstanding affiliation with sport via a new grassroots approach for 2022 and beyond.

With community and inclusivity at the core of Jim Beam’s brand values, these new sponsorships will for the first-time cover both men’s and women’s teams. In addition to the recently announced NSW Blues partnership, the brand joins forces with NRL teams the Newcastle Knights, Parramatta Eels and Melbourne Storm, as well as the West Coast Eagles, Port Adelaide, and Richmond Tigers in AFL.

These new partnerships add to Jim Beam’s longstanding affiliation with the Penrith Panthers, and opens a geographical spread across the country, entrenching Jim Beam at a grassroots level, and facilitating stronger engagement with fans and local communities alike...........


With community and inclusivity at the core = no promo girls.
 

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