Why is every major corporate going to sans-serif single line logos? I've seen a tweet hanging around somewhere about the sanitisation of corporate logos lately. It sucksBefore.
After.
New logo.
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Why is every major corporate going to sans-serif single line logos? I've seen a tweet hanging around somewhere about the sanitisation of corporate logos lately. It sucksBefore.
After.
New logo.
Keep an eye out for a DFO rebrand in the coming months
Yep thats it. They've gone part of the way with changing their previous logo to black and white alreadyIs it this?
View attachment 485879
A quick google search produced this. It’s for our Homebush site showing all the new signs and where they goYep thats it. They've gone part of the way with changing their previous logo to black and white already
Welcome to "Current Trends" ... if you aren't flattening, simplifying and muting, are you even rebranding?It's gone from standing out and having its own colour scheme to just another bloody dull B&W existence.
Not one bit of the new logo is uniquely DFO.
Could've kept the bags as its logo like TVSN which switched from a single bag logo to a 4 bag multi-colour job.
YUCK!
FFS at least have the icon and text the same size!The logos.
They keep on dropping.
HSBC have gone down the Pinterest route.
Before.
After.
FFS at least have the icon and text the same size!
It was.Level that at HSBC and not me.
It was.
If the HSBC was under the icon it would look right but the horizontal placing just doesn't work with the mismatched heights.
Phew!
That's a relief
I'd want there to be consistency with sizes too but logo designers don't think that way.
If the HSBC was under the icon it would look right but the horizontal placing just doesn't work with the mismatched heights.
ori8in?Original.
Before.
After.
Red and yellow, and the number eight?? Chinese design 101.ori8in?
This looks like it was designed for Sunrise and then re-purposed for Origin.
Even Collingwood's logo has more than just black and white in it, why cant DFO express some kind of personality.It's gone from standing out and having its own colour scheme to just another bloody dull B&W existence.
Does DFO really need to express personality though isn't that the brands insides job?Even Collingwood's logo has more than just black and white in it, why cant DFO express some kind of personality.