Discussion Logo Discussion Thread

[RedmanWasHere]

Genericity: The flavour of the 21st century.

 

[RedmanWasHere]

American retailer Petco ditches an iconic part of their look for a boring and generic font.

 

[RedmanWasHere]

This doesn't scream "I'm a zoo with a point of difference" now does it.

 

[RedmanWasHere]

I know Thomas Cook went belly up a few years ago yet I'm surprised Ving have survived.

 

[RedmanWasHere]

American food brand Oscar Mayer unveiled this change early this year.

 

[RedmanWasHere]

Real logos.
Flat out.








The bottom one's for 2023.

 

[RedmanWasHere]

Parmalat has changed its name to Lactalis.

 

[TheLoungeLizard]

You absolutely love logos

 

[RedmanWasHere]

You absolutely love logos

That I do.

And I hate what's happening to a lot of them.

 

[justlookingaround]

That I do.

And I hate what's happening to a lot of them.

how so?

 

[RedmanWasHere]

how so?

How generic the fonts are and how indistinguishable the branding is now.

 

[The Victorian]

Birmingham QBR and Festival logos

 

[acm21]

Birmingham QBR and Festival logos
View attachment 1249415View attachment 1249416

Very clunky

 

[Mr Eagle]

Birmingham QBR and Festival logos
View attachment 1249415View attachment 1249416

The first one's clearly an energy company, and the second one is exclusive to PlayStation, right?

 

[RedmanWasHere]

This + + +

= these

 

[The Victorian]

This + View attachment 1249519 + View attachment 1249520 + View attachment 1249521

= these

View attachment 1249522

View attachment 1249523

View attachment 1249524

Could they at least be different colours?

 

[Nickimus Rex]

Could they at least be different colours?

I mean i guess commentators could simply call all codes "A League" now as they're not played at the same time. Which is a nice thing i guess.

 

[RedmanWasHere]

Surprised (and a bit miffed) that Essendon's new logo hasn't hit the AFL website header yet.

 

[Zac_Barker]

This + View attachment 1249519 + View attachment 1249520 + View attachment 1249521

= these

View attachment 1249522

View attachment 1249523

View attachment 1249524

I like the Colour scheme of it, looks real nice but I don’t know why they had to “Join The Leagues” to make A-Leagues which makes it sound dumb ngl. The Logo is just shit to look at and doesn’t represent anything except a . \ 4/10 (This Is My Opinion On This)

 

[Truckosaurus]

Whoops.

‘Quite bizarre’: Adelaide company might take action over A-League logo

An Adelaide construction company was shocked to see an extremely similar logo to its own attached to the A-League, and has not ruled out legal action.

www.watoday.com.au

v

This is what happens when you go too generic, I guess.

 

[Nickimus Rex]

Whoops.

‘Quite bizarre’: Adelaide company might take action over A-League logo

An Adelaide construction company was shocked to see an extremely similar logo to its own attached to the A-League, and has not ruled out legal action.

www.watoday.com.au

View attachment 1250123 v View attachment 1250125

This is what happens when you go too generic, I guess.

Lol that's now at least two logos we've found that are exactly the same as the A League one

 

[acm21]

 

[uranium_death]

That new A-League logo is awful.
How it even relates to a football league has me stumped.

Devoid of any character. The colour scheme is putrid

 

[TheBug]

Imagine paying some design/marketing company god knows how many thousands of dollars to come up with this piece of shit logo and rebrand and then when called out for it being the same as another companies (who presumably have had it a while) smuggly admit being aware but because you've registered it and they didn't, all good. Wow. A-League absolutely fleeced of their money.

 

[Mr Eagle]

That is a gross oversimplification of trademark law. Registration is not the only issue, and they will know that. Very poor.