Well that's my point.
adidas don't make footy jumpers either, and neither do Star Athletic.
They both get someone else to make them.
Are they just advertising?
Yeah I understood your point. I was just wondering if you knew whether there is any restrictions on which company can sign as an apparel sponsor.
Adidas, while they don't make footy jumpers, are still an apparel company. Thats what they are in business for. But if Toyota came to Adelaide and said "we want to downgrade our sponsorship, and we'd like to buy the space currently occupied by your apparel company. We will outsource your apparel needs to Sekem, and in return the Toyota logo will appear below the neckline on your jumpers"; would this be "legal" by AFL rules?
Essentially they are doing no different than adidas is doing, and Piping Hot and Skins did before them. The only difference is they are not a company known for producing apparel of any sort.
At the end of the day, all sponsorships are essentially just a form of advertising. I was just wondering if this is some sort of "loophole" that could be exploited by clubs and/or companies to get an extra logo on their gear.