News New Sydney logo leaked

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MegaBob

Premiership Player
Jul 31, 2011
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I hope this doesn't mean a change in guernsey, although this logo change may mean a complete departure from anything resembling the Opera House. What a shame.
 

Mero

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Jul 9, 2003
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I played Ammos in the 80s
I hope this doesn't mean a change in guernsey, although this logo change may mean a complete departure from anything resembling the Opera House. What a shame.
This is pure speculation, but it could look like this
 

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Prison bar Pete

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Dec 20, 2015
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It looks a bit unbalanced, but I don't mind it: the swan itself is well-drawn (and the opera house motif is OK under the circumstances). Prefer the current (previous?) logo though. If the jumper has to change I'd hope they just revert to the traditional red V, however I think Mero's depiction above is an astute guess!
 

Red Crow

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Jul 17, 2006
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I don’t mind it, but then I was in a minority who didn’t really love the old one.

Most interesting for me is it just says Sydney rather than Sydney Swans. From a branding POV, the club have historically always attached the Swans moniker to their name and not simply gone by Sydney to avoid conflicts with teams in other sports.
 

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