I think that Collingwood logo is miles ahead of what they have (apart from the text) as it symbolises the stands at Victoria Park, with the standing room on the grass being the empty part.When looking at changing the AFL logo we should look at the changes in International Competitions Logos and see how much they change.
Here is a comparison of the AFL logo with that of the NFL, the NBA and Major League Baseball.
The NFL logo has changed 6 times since 1930, but the same items can still be found except for the stripes.
The NBA logo changed in 1969 to the logo we know today except for a change in 2017.
The Major League Baseball logo was introduced in 1969. Two changes have occured with the colours going darker and the words disappearing.
The AFL logo changed in 2000 because it didn't say AFL. Before that we had the two shield logos back to 1977. The best thing for the AFL logo to do is to make minor changes to the present logo. These three competitions have shown that keeping the same style of logo for the competition is the way to go.
Here are some club logos that I have changed.
Adelaide
Brisbane
Essendon
Gold Coast
North Melbourne
Port Adelaide
SAFL South Australian Football League (now SANFL)
Here is a Collingwood logo that someone designed last year.
Just an idea for an updated GWS logo. I think the G on its own is kind of weak purely as a logo, it works on the jumper however. I'm also not a big fan of the charcoal so I swapped it for black.
So much better. But I wonder whether having "F.C. 1858" instead of "Football Club" would improve it. The numbers look awkward, i.m.h.o.I guess this can act as a thread to share some of my AFL logo ideas - It would save future me from creating a thread every half year for a half baked logo idea.
As soon as the current Dees' logo was unveiled, a lot of people around here remarked at how awkward the shield and word mark go with the (imo) timeless monogram. The logo feels disjointed, with the three elements having seemingly no design correlations. The shield feels overly modern, especially with that sharp shape around the bottom of the crest, and the word mark feels like an after thought - almost like they chose the first font that shows up on illustrator.
So I decided to have a go at harmonising the mark, matching the shield and word mark to the traditional monogram. Inspiration comes from the coat of arms of the City of Melbourne, as seen on the St Kilda Road Princes Bridge.
View attachment 603835
Not sure about the tail (are they called tails?) but I feel like without the red and yellow it'll work better on its own. Reminds me of the crow in the Japan football team logo.
Nice catch, I had the Japanese logo on my mood board as I was redrawing it. I feel like there's something about the tail as well, but I can't put my finger on it. Any ideas?
The original crow's tail had straight lines and matched the direction of the talons, maybe try to work closer with that (just to a lesser extent?).
Very nice!
Love it. Is there anyway to fit ‘EST. 1869’ on it?
