1970crow
Hall of Famer
I don't think anybody is expecting footy dept resources to be diverted to such a task.
NEW
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0 PM
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ADE
8.13
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1.2
8 FT
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1.8
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Opinion Petition for a new logo?
- Thread starter Skinny_Love18
- Start date
- Tagged users None
Klug
Senior List
It is never going to be the first priority in any year, however I believe it is the perfect time to fix the logo now.
A new logo could sell more merchandise during a tough economic period for the AFL, it signifies the end of the Chapman era, and we will likely need some good news to take the focus off our bottom 4 position in 2021.
1990crow
Brownlow Medallist
- Jan 31, 2009
- 22,279
- 28,244
- AFL Club
- Adelaide
The excuse every time the question is raised
Brenton Davy
Norm Smith Medallist
I don’t like the current logo. However there are so many cultural and administrative issues that the club MUST address before dealing with such a trivial issue as the logo.
It’s not a footy department issue, it’s a marketing/administrative issue. It’s also probably the least important issue they gave to deal with
This reply has some merit. It would be the ONLY reason I would consider it in the current climate. I just don’t think it’s a priority.
bomberclifford
Importer/Exporter
Hope you don’t mind my input.
It’s my opinion that right now is the perfect time for you to embark on a rebrand process. First set the culture from the top, then create focus and clarity around core values, initiate a revamp of the entire visual identity of the club while maintaining some key legacy assets like the tricolour guernsey.
All of this could take 12 to 18 months before it‘s ready to launch which should coincide neatly with your rise into contention.
Now is the time to start the process.
It’s my opinion that right now is the perfect time for you to embark on a rebrand process. First set the culture from the top, then create focus and clarity around core values, initiate a revamp of the entire visual identity of the club while maintaining some key legacy assets like the tricolour guernsey.
All of this could take 12 to 18 months before it‘s ready to launch which should coincide neatly with your rise into contention.
Now is the time to start the process.
SugarShane
C6 H12 O6
"How's the game plan looking this year boys?"
"Great. Nicksy spent all last week doodling new logos."
"Wait really? What are Rahilly and VB doing?"
"Well James is helping him with ideas on what it should look like. And VB is colouring and hasn't gone out of the lines once!"
