- May 2, 2017
- AFL Club
Well it raises a lot of questions - Who are they and how generous are they, and are they Sydney based.
Their combined financial resources must be to put modestly -ok.
To actually even influence the Giants and the AFL to even discuss it is no mean effort.
Havent they heard of the USAFL -If I was on the USAFL board and reading this info some inquiries would be made to the Giants to make at least some contact.
However if the fixture goes ahead they (USAFL) will be involved anyhow.
My thoughts on the US Sports market are - It is extremely competitive and has a lot of media noise attached, and minor sports tend to get drowned out in that noise.
To answer some of these questions -- the Orange County Bombers recently reached a deal with GWS and became the Orange County Giants. This would explain some of the exposure and interest there. I know there is some back and forth between the leagues but I'm not sure how far it's gotten.
Marketing ability and power has changed in the 15 years since the last AFL exhibition was played and 30 years since the last game in a permanent structure was played. There is the chance to market to a wider audience and bring in more people. They have to be willing to spend the money to put themselves into that advertising market or else it will be an exercise in entropy.