Toast Welcome to Carlton Cain Liddle - New CEO

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Premium Platinum
Nov 9, 2007
AFL Club
Where have you been living. Do you think organisations make money by sharing with the community...
Clubs don't pay tax and the league is not for profit. We also receive money to minimise gambling related advertising from the Victorian government.

Collingwood, Richmond, west coast, north and freo all made profits last year without pokies.

Collingwood, north and Richmond all put real money back into supporter clubs and charities. Don't know about the non Vic clubs.

So yep.

What else we can do

All Australian
Nov 20, 2018
AFL Club
I think that will be a long term goal for him and the club.

Need to build alternative revenue streams first. The ball is already rolling with this but it won't happen overnight.
Build our support base. Eg market our club with the Chinese, Indian, and Sri Lankan communities and business. Build bridges with business people in these communities.

Market ourselves as the club that embraces Australians of all backgrounds eg Italian Greek and Croatian😎 supporters of the past.


Premiership Player
Aug 30, 2017
AFL Club
Needs to get rid of our income from Pokies revenue before he earns that praise.
The Prez said this the other day: Collectively we are committed to diversifying our revenue streams, which will underpin the financial stability of the Club.

Reckon that reducing our pokies dependence is tied in with that. Ideally we can build our membership and other sources of income to a point where we can gradually phase out slot machines. Harder to say than do, but hope we get there eventually.

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