- Dec 7, 2016
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Hello everyone, I hope that this finds you all fit, well, socially distancing ... blah blah blah
You are probably all sick to death as I am of hearing all about COVID-19 and Lachie Hunter by now. The question has been raised a few times before as to how they quantify the benefits of bringing AFL games into regions. Not just Ballarat, but to places like Launceston, Canberra, Hobart, Darwin, Cairns, Townsville etc. The following video shows how Ballarat does its sums. Not just when it's hosting AFL, but daily to track economic activity around such events as its 'Winter Wonderland Festival, Begonia Festival, The Sovereign Hill Winter Lights etc. and comparing that data against other weekends and weekdays throughout the year. This way the city's council and businesses are able to target where resources are needed and exactly where to spend money supporting various public and major private enterprise events.
You are probably all sick to death as I am of hearing all about COVID-19 and Lachie Hunter by now. The question has been raised a few times before as to how they quantify the benefits of bringing AFL games into regions. Not just Ballarat, but to places like Launceston, Canberra, Hobart, Darwin, Cairns, Townsville etc. The following video shows how Ballarat does its sums. Not just when it's hosting AFL, but daily to track economic activity around such events as its 'Winter Wonderland Festival, Begonia Festival, The Sovereign Hill Winter Lights etc. and comparing that data against other weekends and weekdays throughout the year. This way the city's council and businesses are able to target where resources are needed and exactly where to spend money supporting various public and major private enterprise events.