AFL ...... dominate Australian television viewing

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Jul 1, 2007
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12,128
Melbourne
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Essendon
http://www.australiannews.net/story/706716
Australian football in all it’s forms remains one of the highest viewing areas on television, according to research by Roy Morgan.

TV audiences are crucial to delivering rights revenue for each Australian football code from free-to-air and Pay TV operators.

AFL (Australian Football League or "Aussie rules") remains the code with the highest total number of viewers with 36.6% (estimated at 6.6 million) who watch “always” or “occasionally.”

The NRL (National Rugby League)State of Origin which showcases the best Australian players is a must-watch program for 20.3% (estimated at 3.6 million) of Australians, achieving the highest rating for “almost always” watching of any code. Total viewers for NRL State of Origin were 4.9 million

As if we need a Morgan poll to tell us the AFL is the biggest kid in town!
 

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http://www.talkingfooty.com/tv_ratings_2010.php


These are all the TV free-to-air and pay-tv totals for all AFL and NRL games for 2010.

The TV figures are as follows:


AFL
AFL home and away season:
71,312,000 over 176 games - an average of 405,181 per game

AFL Finals
14,027,000 over 10 games - an average of 1,402,000 per game

AFL Home and away season plus finals
85,339,000 over 186 games - an average of 458,811 per game

An AFL telecast goes for three hours, so over all 186 games that means 256,017,000 cumulative hours were viewed.


NRL
NRL home and away season:
64,925,000 over 192 games - an average of 338,151 per game

NRL Finals
8,511,000 over 9 games - an average of 945,666 per game

NRL Home and away season plus finals
73,466,000 over 201 games - an average of 365,502 per game

An NRL telecast goes for two hours, so over all 201 games that means 146,872,000 cumulative hours were viewed.




The breakdown is:

- the average AFL game has 25.52% more viewers than the average NRL game.

When taking into account the extra hour that an AFL game goes for, the hours of AFL that was watched on TV in 2010 was 72% more than the number of hours watched of the NRL in 2010.

The 256,017,000 hours of AFL watched in 2010 is 72% more than the 146,872,000 hours of the NRL that were watched in 2010.

I should add that the regional figures are not included, because they are not available. Regional figures make up about 30% of the TV audience, and are bigger in NRL areas. Although there is a 500,000 catchment in regional WA that doesn't get shown in most regional figures.

The irony is, if you take into account the extra running time of an AFL telecast the "hours viewed" in the regional areas is probably about the same between the NRL and the AFL.

At any rate, the AFL has a far bigger audience. And that audience is generated with many games going head to head. The NRL's smaller audience is generated with every game being in a seperate timeslot to maximise the audience!
 
I should add that the regional figures are not included, because they are not available. Regional figures make up about 30% of the TV audience, and are bigger in NRL areas. Although there is a 500,000 catchment in regional WA that doesn't get shown in most regional figures.

The irony is, if you take into account the extra running time of an AFL telecast the "hours viewed" in the regional areas is probably about the same between the NRL and the AFL.

At any rate, the AFL has a far bigger audience. And that audience is generated with many games going head to head. The NRL's smaller audience is generated with every game being in a seperate timeslot to maximise the audience!

Tasmania, WA and SA regionals are all not included. Theres quite a few people there.
 
Even if you include Mandurah as regional there is no where near 500,000 people in regional WA.

Beep wrong. Of western australia's population of 2.3 million 85% live in the south west of WA. That includes the major metropolitan area of greater perth (which includes rockingham and mandurah) that has a potulation of between 1.5-1.6 million. So thats 345k living outside of the southwest of WA. To consider that greater bunbury has 50k and busselton has 30k+ then you are starting to head close to 500k already.
 

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its proof that once you include regionals and the canine sex partners attendances at NRL matches are actual double what they are at AFL matches

it doesent really come across in the articles summary, graphs, or even the literal text, but if you reread the article and read between the lines thats the inescapable conclusion
 
Beep wrong. Of western australia's population of 2.3 million 85% live in the south west of WA. That includes the major metropolitan area of greater perth (which includes rockingham and mandurah) that has a potulation of between 1.5-1.6 million. So thats 345k living outside of the southwest of WA. To consider that greater bunbury has 50k and busselton has 30k+ then you are starting to head close to 500k already.

I just looked at the ABS and I am incorrect in my assumption.
 
I just looked at the ABS and I am incorrect in my assumption.

It actually doesn't matter what the ABS say IRT the context of the thread. The issue is regional *ratings*, i.e how many people are watching on regional stations. In WA's case, it's GWN and WIN. If someone in Rockingham is watching GWN, then AFAIK it doesn't get counted in metro ratings, even though they are considered to be in the metro area. Supposedly regional ratings picks those people up.
 
1.3 million Australians watch NRL on Pay TV "always" or "occasionally"......drum roll.....whereas 1.8 million Australians watch AFL on pay-TV "always" or "occasionally"


AFL is bigger than NRL on Pay-TV....

There is this myth (often reported as fact in the media) that somehow rugby league is the biggest sport on pay-tv..These facts blow that lie out of the water.

Point them here: http://www.roymorganonlinestore.com/News/1210---Why-The-Networks-Love-Footy.aspx
 

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