News 2012 operating results announced

[mediumsizered]

Just to clarify I wholly support gaming revenue as a legit income and welcome any business opportunity with that type of steady income.

The question more related to the rest of the organisation and how well managed it is or otherwise. Probably worded poorly.

I more or less gleaned that from your post, but wanted to put into perspective the overall revenue picture so as to nip in the bud any potential debate about the rights or wrongs about gaming machines, given the subject has been debated ad infinitum on BF.

Your question of how well managed, or otherwise, the football club is, also attracts plenty of robust debate on our board.

 

[The_Wookie]

So i have too much time on my hands, feast your vile jellies on this:

I defy anyone to look at the figures from 2008 and tell me The Skipper and the board arent on the right track.
These annual reports are all bundled neatly into a zip file for your delectation and can be retrieved here.

 

[The_Wookie]

I still haven't gone through the P&L but just on what you've posted Wookie: Thank God for the Pokies
On the other side of things what is the cost of carrying these things?

Also interesting that our assets have gone backwards. What have we sold off?

Its more that we took on some debt to buy some pokie machines of our own. I believe. cause the 260 we already had werent enough

 

[The_Wookie]

So i have too much time on my hands, feast your vile jellies on this:

I defy anyone to look at the figures from 2008 and tell me The Skipper and the board arent on the right track.
These annual reports are all bundled neatly into a zip file for your delectation and can be retrieved here.

ok getting back to this and putting it in some context.

• Membership revenue is up 4,018,359 - an increase of 81% over 5 years. In contrast, Essendons is up 30%, Collingwood will come in near 50% this year. Hawthorn oddly enough have just recoved from the 2009-10 slump. And forget the non vic sides, Adelaids memebership revenue is well below ours, about $2 million or so.
• Sponsorship revenue is up $5,092,155 - an increase of 69% over 5 years. In contrast Essendon is up 30% (and ahead of us by about 3 million), Collingwood is up 40 odd % (and leading the competition at 22 million+). Hawthorns sponsorship has gone down 2 million (but still ahead of ours by 3 million)
• Revenue is $20,803,535 - an increase of 81% over 5 years. Hawthorn is up 42%, Essendon 51%, and Collingwood 10% over the same period.
• Our Asset base is up $24.8 million - an increase of 472% over 5 years. Hawthorn are up 150%, Geelong are up 300%.Essendon is up around 90%, and Collingwood assets have been stable.
• Our net asset base has had a 17.3 million dollar turnaround. Same as Essendon. Better than Hawthorn and Collingwood over the same time.

 

[Kramer1]

Thanks for your number crunching Wookie, much appreciated

 

[The_Wookie]

Thanks for your number crunching Wookie, much appreciated

I just want people to understand. The picture is far better than many seem to believe it is.

 

[The_Wookie]

We've come from a long way back Wookie and the $6mil debt alone doesn't worry me, but our methods going forward do.

The stronger Victorian clubs may just be defined by their off-field activities as time rolls on.
Collingwood is now out of reach for us and Hawthorn has taken the jump and just kept on moving.
Essendon and Richmond seem set on the right path in attracting members and even North's membership jumped by 11% last year, yet we've somehow stagnated and the best Swann has to offer when asked about why our membership numbers have stalled is: "Good question"
We've freshened up the board so we'll have plenty of new ideas forthcoming and I'm confident that our membership will get a significant kick next year, but the words of our CEO have by no way given me the confidence that that will be the case.

Collingwood got into the pokies in a big way before it was fashionable and everyone followed suit. Even as far back as 2008 Collingwood were taking 20 million a year in gaming revenue alone. Hawthorn had to move half their games to Tasmania to get where they are now, before that they werent any better. And both of them got massive jumps in memberships after premiership years.

Its worth noting that our memberships are worth $196 on average - on par with essendon, and ahead of hawthorn (whose annual report includes gate reciepts in their total where ours adds another 3 million to the membership revenue) and geelong. Richmond gleefully note that their figures include non access members - and the record shows that their 53,000 members paid $95 each on average - and made half the revenue.

We can always do better though

 

[The_Wookie]

I knew that our average Membership sale was just under $200.00 but can that be right about Richmond averaging $95.00?
It's a little hard to believe to be honest.

Most of us average punters only see things on a year to year basis, where the bigger picture is so much more important and that's why I try to contain myself on commenting on only what is blatantly apparent.
Our membership numbers could and should be better but changing coaches alone isn't the panacea and a lot of hard work is required by the CFC to:
a. Retain its members by way of inclusion.
b. Foster new members by way of excitement

All that is going to take getting our hands dirty and putting in plenty of some hard work and long hours.

Its hard to believe, but not surprising, of all the clubs Richmond supporters are the ones that have been making a song and dance about non access members all year. This is why. Theres precedent though, last year St Kilda members paid $81 each on average.

 

[The_Wookie]

From this you can see that the club is counting real memberships only, whereas Richmond are apparently counting everything that even looks like it might support the tigers. I suspect that with interstate and non access members we would comfortably be over the 50k mark.

 

[Stig O'Hara]

As long as there is turnover, couldn't give 2 hoots.