Telstra Dome

[Sandola]

Originally posted by Pessimistic
One question. If the whole stadium is under cover - why have glass on the corporate boxes ?

So they don't have to breathe in our cooties.

 

[Rob]

Originally posted by Falchoon
Dome is way too American, it wouldn't be just the ABC ignoring it if that were the name. May as well call it a ballpark.

I have to admit I never really considered the term 'Dome' to be American. Probably because we've had the Burswood Dome around a while over here.

And think yourselves lucky, Adelaide people have to put up with their stadium being attached to a girls name.

 

[GOALden Hawk]

and next month’s world wrestling all played under the world’s largest closing roof.

I'm not 100% on this, but I'm willing to bet that Millenium Stadium in Cardiff and the SkyDome in Toronto have larger closing roofs than Docklands - but why let the facts get in the way of a good story?


The name is a joke - Docklands it will be.

 

[topdon]

I wonder what our major sponsor (Orange) think about this?

I honestly don't know when our current contract expires, but you'd expect to see Essendon with a new major sponsor next season.

 

[daicos4ever]

Docklands it is then.....

Absolutely pathetic.

 

[Docker_Brat]

Originally posted by FIGJAM

Yeah, but they have competition now, so they have to advertise. They have an obligation to their shareholders and they wouldn't be spending it if they didn't think it worthwhile.

I still like my Telstradium idea!!

Granted they have to spend on advertising, but as a share holder I can think of many better things to spend that money on

- Dividends, what shareholder doesn't want that?
- Improvements to infrastructure. Improved customer service would be better, less upset customers is better than any corporate sponsorship in increasing revenue.

How much more market saturation do Telstra need? Naming a stadium is not going to increase their market share, we've all heard of Telstra. All this has done is anger customers who seem to be bearing the brunt of their spending. In a competetive environment I feel that it is doing them more harm than good.

 

[Same Old's]

Docklands Stadium isn't really a dome. For it to be a dome the roof should be semi-circular, like the SkyDome in Toronto.

I think it would have been more appropriate if they just called it the "Telstra Arena".

 

[scmods]

Re: full press release

Originally posted by Lady Lawrence
Telstra Dome is the home of the Australian Football League and the Brownlow Medal

that's pushing it a bit isn't it?

 

[Falchoon]

Originally posted by MoffOnTou
Welcome to Corporatisation!

Don't worry, it will only get worse. The MCG will get naming rights soon, trust me on that.

How about Old Trafford?? Most famous ground in the world, doesn't need naming rights.

Joke.

Moffo.

Not even the most famous soccer ground in England.

Wembley.

 

[Still Crowing]

Originally posted by Falchoon


Not even the most famous soccer ground in England.

Wembley.

...which doesn't exist as anything other than a home for rats at the moment. Any brits know whether it's been razed yet?

 

[daicos4ever]

Originally posted by Still Crowing


...which doesn't exist as anything other than a home for rats at the moment. Any brits know whether it's been razed yet?

Not until they know what they doing with it. Which will be a while.

 

[Fall Out Boy]

Dome is the most appropriate name given the name 'Telstra Stadium' is already taken.

 

[Aussie_Roo]

Originally posted by topdon
I wonder what our major sponsor (Orange) think about this?

I honestly don't know when our current contract expires, but you'd expect to see Essendon with a new major sponsor next season.

Don't worry about your major sponsor, spare a thought for AOL approx. 3 months ago they decided to sponsor the South West Lobby, had it all painted out with their logos and everything

 

[Mr Eagle]

Calling it the Dome was a mistake on Telstra's part - that will inevitably get shortened to just "The Dome", and all the brand name attachment will be lost. If they'd kept the word "Stadium" or "Oval" in there this couldn't happen because there's plenty of other Stadiums around...

 

[mattyc2422]

"The stadium formerly known as Colonial which now has a stupid name with naming rights to Telstra"

OR

Docklands.

Name it what you like, it's still a hole.

How can it be a dome when the roof is open on the rare occasion?

 

[aggels]

Well I really can't keep up with all of these sponsor names. I couldn't for the life of me work out what the ground at Geelong was the other night, I still have a tendency to call it Kardinia, or at the best Shell.
And how do people discuss what happened where in the past, when the names change? It was ages after I really started getting interested in all things that were football that I knew what people were talking about when they referred to things that happened at "Princes Park". What happens when I tell my children about events at Colonial Stadium, or Telstra Dome?

To be fair though, the stadium that was originally called "Docklands" before it had been sponsored, was never disguised at being anything other than commercial. It sure doesn't need a name change to tell me that, and so the name change doesn't really break any taboos as far as I'm concerned.

 

[clucas91]

This naming crap has gone too far, Football Park was a perfectly good name, AAMI Stadium is crap and don't get me started on the word "Dome"!!!

 

[MoffOnTou]

Falchoon, i do believe Wembley no longer exists I believe the government bailed out on its commitment to the stadium, or maybe it was the developers, im not to sure.

Thank goodness for Old Trafford!

Moffo.

 

[Danni]

Just cause it has a roof doesn't make it a 'dome'.

"The Millenium Dome", now that's a DOME.

Telstra-greedy-bastards-crap-service corporation really get up my nose with commercial stuff like this.

If they concerntrated as much on providing a quality service as they do on how to get more money out of people to spend on naming rights we'd all be better off.

 

[Pessimistic]

Dome

Collo on 927:

Dome is designed to appeal to headline international acts and promotors - indicates a large stadium with a roof.

Arena suggests something smaller. Ground or stadium does not suggest a roof.


I would have gone for Telstra Park myself

 

[Pessimistic]

From the Telstra website - Calamity castle - very sporting.

Now could be the "Blunder Dome"

Telstra deal renames 'Calamity Castle'
Source: AAP

The venue once derided as "Calamity Castle" will now be known as "The Dome" as part of a sponsorship deal worth upwards of $70 million.

Colonial Stadium will become Telstra Dome and Stadium Australia, Sydney's main Olympic venue two years ago, will be renamed Telstra Stadium under the new deal.

It is the latest and most lucrative sponsorship in the trend for major Australian arenas to sell their naming rights.

The Australian telecommunications giant held simultaneous media conferences, linked by video, at the two arenas this afternoon to confirm the sponsorship.

Telstra chief executive Ziggy Switkowski attended the launch in Melbourne and chairman Bob Mansfield spoke at the Sydney function.

Switkowski described it as an "obvious association" for his company.

"Why wouldn't we want to have our name on the most sophisticated, and likely to be the finest, sporting stadiums in the country?," he said.

While the initial deal will run until the end of 2009, Switkowski said: "We tend to think in terms of 10-20 years horizons and this suits those sorts of plans."

Neither Switkowski nor Dome chief executive Ian Collins would divulge the dollar value of the sponsorship.

There was some criticism of the deal, with Labor's federal shadow minister for communications Lindsay Tanner saying it showed the telco was "out of touch".

"Telstra is behaving like a fully-private company indulging in dubious marketing deals even though it is still majority-government owned," Tanner said.

Democrats telecommunications spokesman Lyn Allison slammed Telstra for ending its sponsorship of the Hockeyroos national women's hockey team and then buying the stadia naming rights.

"The big money is going to the boys - last year, Telstra ended a $350,000 a year sponsorship for the Hockeyroos, arguably Australia's most successful sporting team," she said.

"I doubt country people who can't access ADSL or broadband Internet services would be able to appreciate the value for money of such a deal."

The new names will take effect immediately, with the Melbourne venue to change its extensive sponsorship signage once the AFL season ends in late September.

The Dome was slammed as "Calamity Castle" soon after it opened in 2000 because of problems with ticketing and the playing surface.

Collins said the change of name from stadium to dome was made to make the venue, with its retractable roof, sound unique.

"We believe this venue is unique in Australia and needs to be set apart from other stadia....we believe the word `dome' better describes our venue.

"We are a stadium and much, much more."


Brought to you by ..... ©AAP 2002

 

[SonOfScray]

all they need to do nowis replace the pie boy with a chilli dog dude.

 

[OzBomber]

How many people were like me in saying that they'd never call it Telstra Dome and keep calling it Colonial? Ahh, that didn't last too long.

 

[SJ]

How many people were like me in saying that they'd never call it Telstra Dome and keep calling it Colonial? Ahh, that didn't last too long.

Exactly. Within a year or two it won't be known as 'The Dome' anymore.

 

[Judd 05]

Yep, we'll call it what we're told to call it.