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Media self importance

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feenix67

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This is not a Rooch bash although it relates to a comment in yesterdays Roast:

..."While some deep-seated people in football clubs - whose salaries are secured by the media rights - foolishly regard the media as leeches, the reality is commentators such as Rex Hunt have made the AFL big in the cut-throat world of sports entertainment."

Oh my God!?! Rex Hunt the reason the AFL is big??? Hell, I thought it was the players, the game itself, it's popularity...that made people like Rex big!!

This is an example of the media losing sight of where they fit in the food chain. The game owes the media nothing, the media choose to pay what they think their piece of the pie is worth in order to achieve commercial gain. There's no sentiment in the media - if it dont rate it dont get shown (just refer to the 4th Golf major not being shown at all on free to air this weekend).

Media.....you guys are not the reason the game is big, you're just a niggling side effect.
 
Actually it is a symbiotic relationship. I tend to agree that the game is made bigger by the media. Lou Richards and Jack Dyer started it , Ted Whitten , KG, Gordon Schwartz , D ick Jones continued it and Rex Hunt and Sam Newman and Eddie Maguire have taken it to a new level.

Think about the times you now watch football...who changed that?

Think about why suburban grounds are no longer used...why was that changed?

Why are there more reporters than players and officials?

One monster feeds off the other...parasites? Did I say that :cool:
 
PerthCrow said:
Actually it is a symbiotic relationship. I tend to agree that the game is made bigger by the media. Lou Richards and Jack Dyer started it , Ted Whitten , KG, Gordon Schwartz , D ick Jones continued it and Rex Hunt and Sam Newman and Eddie Maguire have taken it to a new level.

Think about the times you now watch football...who changed that?

Think about why suburban grounds are no longer used...why was that changed?

Why are there more reporters than players and officials?

One monster feeds off the other...parasites? Did I say that :cool:

pfft! you cant escape from the fact that the media will not flog a dead horse....so by virtue of that fact logic states that the game must be big before the media will jump on it.

Classic example.....soccer. Pre WC qualification - scant coverage. Post WC qualification - 2 pages a day......who needs who?
 
feenix67 said:
pfft! you cant escape from the fact that the media will not flog a dead horse....so by virtue of that fact logic states that the game must be big before the media will jump on it.

Classic example.....soccer. Pre WC qualification - scant coverage. Post WC qualification - 2 pages a day......who needs who?
Different games. Futbol is relatively new in the psyche of most sports followers. It has changed from the ethnic game to one that is followed because Australia are doing well.

Has the A League coverage increased?
 

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It definitely goes both ways. The media is fairly important. Although Rex Hunt isn't a great example.

Basketball anyone?
 
Jars458 said:
The game is only big because the fans like what they see

We have all the power.

And the fans that like what they see, also buy the papers/watch the sports shows that the media offer. It is a never ending circle really (symbiotic or parasitic as Perth Crow suggested:D ) footballers play football, fans watch footballers play, media watch footballers play, produce shows and write about it, fans watch/read the media (seemingly desperate for any snippet of news on their beloved team). Lot's of money exchanges hands - us to the club (to watch the game), us to the media to read/watch their crap, the media to the AFL to buy the rights to cover their game (so that we can pay them to read/watch it), the AFL to the Clubs so they can keep paying their players (so they can make more money out of the media) and the Club to the players so they keep playing so the club can make more money. (seems to me the only one that gets shafted in all this is us!;) )

There would be NOTHING without the players... but the rest of us would still find something to watch/read and take the **** out of.

(Excuse my rambling, it's late and I'm tired!:p )
 
Just off the topic for a minute, a lot has been made of the recent tv rights deal which indicates to some the ongoing popularity and health of the game.

Now that there is Foxtel as well as free to air tv, people have umpteen channels to choose from. The ratings for news, drama, comedy, reality shows etc have been diluted. Events, such as AFL games, would not be affected nearly as much. Is this why the rights are so valuable? It doesn't necessarily indicate that football is becoming more popular.
 
☻♂№™ said:
The media or the people who own it can have a significant influence on things if they want to feenix67.

I grant you that, but you dont see the AFL bidding to Channel 7 saying we'll give you ****loads of money if you please please give us coverage on your TV channel, you see Channel 7 bidding to the AFL saying we'll give you ****loads of money for the right to show your great sport on our channel (which we know will lift our advertising revenue, thus our profit).

And as for influence.....C9 losing the rights to AFL will contribute to a fall in revenue and a possible drop from the number 1 TV station mantle they have held for 60 million years. I would suggest that shows that the entity with the largest amount of influence in this whole thing is the AFL (ie the players and the game).
 
The owners of the media are important. Their lackeys like Michelangelo and Rex are not.

If Rex decides he doesn't like AFL any more, the only result is that he's out of a job. I'd wager there's not much room at the Advertiser for a highly-paid sportswriter who won't write about Australian rules either. Now if Packer and Murdoch decide they don't like the AFL any more, we have a problem.
 
PerthCrow said:
Possibly.

Football will still be played. At what level and financial reward is to be determined. Does Amatuer League need publicity to survive?
Nah, but "deep-seated people in football clubs - whose salaries are secured by the media rights" do, which is the accurate part of Michelangelo's point. Sadly the rest is rubbish - having an important boss doesn't automatically make you important, Rucc.
 

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Porthos said:
Now if Packer and Murdoch decide they don't like the AFL any more, we have a problem.
That would be the best way to get the masses into new media possible.
They would lose out big time.

All media is a reactionary product, they simply give people what they want. and if they don't the people go elsewhere.
 

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