New logo?

Johnson#26

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Is it just me, or has Carlton just installed a new logo? On the front of both the AFL and Carlton websites there seems to be a new logo in place. Very similar, but now just the CFC on a blue background, like you see on the umpers.

Is it new?
 

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Johnson#26

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Why should the AFL have any say in it? Unless it is something to with the Federal Government (like ours in 2003 with the Australian Flag supposed to be situatied on the left and not the right), why should the AFL step in and change it? The old one was classic Carlton.
 

OZBomb

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#10
The AFL didn't change it.

It's in conjunction with their 'Something Blue,' campaign.

As Ben Lee sang...

"I get the feeling I could meet you on the interstate. I get the feeling like I just broke through. I get the feeling that you never mattered anyway... Something borrowed, something blue."

Not to mention the ominous line... "... And we're hoping and we're choking, something borrowed, something blue."
 

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WTTF

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#17
A very ordinary decision to firstly change the logo, and secondly to choose the one they did............pathetic.
 
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#18
OZBomb said:
I don't know why we got rid of the old insignia on the jumpers in favour of this round one.
Totally agree with you Oz. Every time I watch an replay of a match featuring the old sewn on logo it makes me sick, it looks so much better and has a lot more character.

The monogram on the jumper now is still the classic logo, I just think it the old sewn on effect looks better. Even when printed on like in the last Optus game this year or the Heritage round games. I think the new material on jumpers doesn't look as good either as the old wool ones with the shine and it makes the navy look less dark. Same goes for Melbourne, Essendon etc. but that probably can't be helped.

As for changing the logo on the webpage etc., I don't agree either, the logo that's been used for the past 10 or so years looks so much better with the leafing etc. in it. At least it is the same style CFC, so they haven't really changed it too much. But...
 
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