MyManLynch
Brownlow Medallist
Anderson announced at the recent AGM that the club will soon announce a new major sponsor (Collingwood home base Naming Rights sponsor, finally replacing Holden).
”Watch this space” was his quote.
Who could it be?
Another Motor Vehicle Company?
Another Financial Institution or Bank?
An IT or Software Company?
My prediction - another Motor company GWM
They are already in the Australian market & plan to expand in 2022 by launching the GWM Tank 4WD’s.
These vehicle‘s will be targeting the Jeep Wrangler & Toyota LandCruiser section of the market.
To take on Jeep & Toyota, they require a huge marketing push (along with their lower pricing strategy).
They need to align themselves with traditional Australian brands, such as Collingwood.
They need high exposure on a sustained basis.
They also need to overcome the anti Chinese sentiment in Australia coupled with a reputation for low quality products (coming from China).
Anyway…that’s my prediction.
”Watch this space” was his quote.
Who could it be?
Another Motor Vehicle Company?
Another Financial Institution or Bank?
An IT or Software Company?
My prediction - another Motor company GWM
They are already in the Australian market & plan to expand in 2022 by launching the GWM Tank 4WD’s.
These vehicle‘s will be targeting the Jeep Wrangler & Toyota LandCruiser section of the market.
To take on Jeep & Toyota, they require a huge marketing push (along with their lower pricing strategy).
They need to align themselves with traditional Australian brands, such as Collingwood.
They need high exposure on a sustained basis.
They also need to overcome the anti Chinese sentiment in Australia coupled with a reputation for low quality products (coming from China).
Anyway…that’s my prediction.





