- Joined
- Mar 11, 2007
- Posts
- 1,438
- Reaction score
- 78
- Location
- Adelaide
- AFL Club
- Adelaide
- Other Teams
- CDFC, Salisbury North FC
http://www.news.com.au/adelaidenow/story/0,22606,22168938-21543,00.html
MICHELANGELO RUCCI
TRADITION does indeed have its price - and cost - in the AFL.
Take Collingwood. President Eddie McGuire will not take his Magpies out of their black-and-white stripes. But he has moved them away from their traditional home at Victoria Park.
The guernsey is not negotiable with Eddie. He considers it a "brand" - one not to be devalued with alternative and clash jumpers. Not when the Australian market comes nowhere near to delivering millions of dollars, as is the case with European football teams that wear as many as six jumpers a season.
But the Magpies changed nests from Victoria Park (where it was sinking dead money into seemingly endless maintenance) to Lexus Centre next to the MCG, where it is counting big money.
It is said the cash registers at the Lexus Centre cafe generate $1 million a year, making Collingwood's decision to move away from Victoria Park a sound business plan. Tradition is easily pushed aside for money.
And then there is the Adelaide Football Club - founded late in 1990 - that is ever so sensitive to observation it has tradition to create rather than celebrate.
It is more than a decade since the Crows went through that drawn-out debate on leaving AAMI Stadium to establish its tradition on The Parade.
This led to football's equivalent of a Royal Commission. And the search for a reason to keep away from Norwood inevitably led to the Crows spending several millions on facilities such as The Shed and building extensions at football's home at West Lakes.
But now that Adelaide plans to spend as much as $15 million on a new centre at AAMI Stadium, club chairman Bill Sanders has to call his board to order.
He must ask these questions:
IS AAMI Stadium no more than a status symbol for the Adelaide Football Club?
IS building on AAMI Stadium creating a dead asset rather than a business proposition to match the Lexus Centre for generating much-needed revenue?
IS there a better place for Adelaide to call home?
The answers appear yes, yes and yes. And the alternative is not another debate on moving the Crows to The Parade.
The better option is Thebarton Oval, the idle home of the defunct West Torrens Football Club.
The advantages are significant.
The Crows can train on a football ground rather than a car park.
Thebarton is located on a major and busy thoroughfare, South Rd, that allows the Crows to build a successful pokie palace and vibrant social centre.
Thebarton is vast - and the Crows will be masters of their domain. They can build a pool for their players of many, many lanes rather than haggle with the SA Football Commission to get a six-lane pool at AAMI Stadium.
And, given the benefits to be generated for the local community, the Crows will be better placed to lobby for and win Federal government grants for any development at Thebarton.
What happens with the Crows' current facilities at AAMI? The changerooms are still ideal for match days. The offices can be sold to the SANFL or - to generate repetitive revenue - leased to business interests. And there is money to be made in using the facility as a fitness and medical clinic.
West Lakes? Or Thebarton? If Adelaide wants to become Australia's richest football club it should move.
Well what does everyone think? I am shocked and sickened to say it but I actually agree with Rooch over this one, although it is probably a slimy way of getting us out of AAMI, it is definately worth a thought. The club could have a true home, develop it as we wanted have family function days there, preseason trials, etc.
Would be a big positive step forward for the club
Thoughts???
MICHELANGELO RUCCI
TRADITION does indeed have its price - and cost - in the AFL.
Take Collingwood. President Eddie McGuire will not take his Magpies out of their black-and-white stripes. But he has moved them away from their traditional home at Victoria Park.
The guernsey is not negotiable with Eddie. He considers it a "brand" - one not to be devalued with alternative and clash jumpers. Not when the Australian market comes nowhere near to delivering millions of dollars, as is the case with European football teams that wear as many as six jumpers a season.
But the Magpies changed nests from Victoria Park (where it was sinking dead money into seemingly endless maintenance) to Lexus Centre next to the MCG, where it is counting big money.
It is said the cash registers at the Lexus Centre cafe generate $1 million a year, making Collingwood's decision to move away from Victoria Park a sound business plan. Tradition is easily pushed aside for money.
And then there is the Adelaide Football Club - founded late in 1990 - that is ever so sensitive to observation it has tradition to create rather than celebrate.
It is more than a decade since the Crows went through that drawn-out debate on leaving AAMI Stadium to establish its tradition on The Parade.
This led to football's equivalent of a Royal Commission. And the search for a reason to keep away from Norwood inevitably led to the Crows spending several millions on facilities such as The Shed and building extensions at football's home at West Lakes.
But now that Adelaide plans to spend as much as $15 million on a new centre at AAMI Stadium, club chairman Bill Sanders has to call his board to order.
He must ask these questions:
IS AAMI Stadium no more than a status symbol for the Adelaide Football Club?
IS building on AAMI Stadium creating a dead asset rather than a business proposition to match the Lexus Centre for generating much-needed revenue?
IS there a better place for Adelaide to call home?
The answers appear yes, yes and yes. And the alternative is not another debate on moving the Crows to The Parade.
The better option is Thebarton Oval, the idle home of the defunct West Torrens Football Club.
The advantages are significant.
The Crows can train on a football ground rather than a car park.
Thebarton is located on a major and busy thoroughfare, South Rd, that allows the Crows to build a successful pokie palace and vibrant social centre.
Thebarton is vast - and the Crows will be masters of their domain. They can build a pool for their players of many, many lanes rather than haggle with the SA Football Commission to get a six-lane pool at AAMI Stadium.
And, given the benefits to be generated for the local community, the Crows will be better placed to lobby for and win Federal government grants for any development at Thebarton.
What happens with the Crows' current facilities at AAMI? The changerooms are still ideal for match days. The offices can be sold to the SANFL or - to generate repetitive revenue - leased to business interests. And there is money to be made in using the facility as a fitness and medical clinic.
West Lakes? Or Thebarton? If Adelaide wants to become Australia's richest football club it should move.
Well what does everyone think? I am shocked and sickened to say it but I actually agree with Rooch over this one, although it is probably a slimy way of getting us out of AAMI, it is definately worth a thought. The club could have a true home, develop it as we wanted have family function days there, preseason trials, etc.
Would be a big positive step forward for the club
Thoughts???











