But instead of starting the ad as soon as a scrum is called giving them enough chance to return by the time the scrum has engaged, they show a replay or two, and then go to an ad and you return with the ball down the other end.
They do that for the footy as well. Would prefer that though to missing massive chunks of play.
I've read that Seven paused their broadcasts to fit in the desired amount of ads, so by the end of each half their broadcast was actually 2-3 minutes delayed.
They do that for the footy as well. Would prefer that though to missing massive chunks of play.