seems here its mentioned that the fox tv deal is being re-written for $300m for five years, havent seen it mentioned on any other news outlets though. If true seems a good deal this time.
http://www.theroar.com.au/2009/12/17/christmas-coming-early-for-football/
http://www.theroar.com.au/2009/12/17/christmas-coming-early-for-football/