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News New Uniform and Logo

  • Thread starter Thread starter Bradesmaen
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Location
Dublin
AFL Club
Fremantle
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SJ Sharks/Everton/NY Jets
It's official

http://www.fremantlefc.com.au/news/newsarticle/tabid/7009/newsid/103553/default.aspx

The Fremantle Football Club will today launch its new logo and new home and clash guernseys for season 2011.

Fremantle president Steve Harris said that the launch of the club’s new logo and home and clash jumpers coincided with a new arrangement with Levi Strauss & Co that allows the club to refer to itself as the “Fremantle Dockers” and the “Fremantle Dockers Football Club” as well as use the new brand elements under licence.

2010BrandLaunch246B.jpg



http://www.fremantlefc.com.au/news/newsarticle/tabid/7009/newsid/103553/default.aspx


Imo it looks good. I like purple, and its a bit unique.
 
What I said in the other thread:

I don't mind it. They've kept the anchor as the logo. I would've preferred the purple haze strip as our new jumper but oh well. The purple and white colours look excellent. We still stand out above everyone else's generic black and red etc.
 

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What I said in the other thread:

I don't mind it. They've kept the anchor as the logo. I would've preferred the purple haze strip as our new jumper but oh well. The purple and white colours look excellent. We still stand out above everyone else's generic black and red etc.
 
Love the simplified purple and white colour scheme.

Don't mind the jumpers, they will probably grow on me. Not as good as the purple haze/white away combo though.

New logo sucks donkeys balls. Too simplistic - very amateurish looking.
 
Yeah I don't mind it at all actually. Never really like the green and red.

I only bought a guernsey last year though, will have to buy another one now.
 
Yeah font for DOCKERS could've been a bit more creative. But I guess they are going for the "simplified" look.

I honestly do not mind, it'll grow on us. I still think we have the best colours in the league regardless of why people think purple is panzy. This is so much better than when WCE changed their colours to ochre LOL.
 
I do like the all purple aproach - means every game will be a sea of purple (well give it a few years anyway - at least until everyone can get new gear)

They had the purple 3 stripe jumpers at the show for $50 which was alright if anyone is interested
 

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Surely they can't use the excuse of needing to take the anchor off the jumpers if they've got the anchor and Dockers name together on the logo.
 
Not convinced - i don't think i'll be shelling out for one of those and stick to my ol' haze strip. I prefer the warfie on the logo too.
 
I really like the new jumpers.

The logo doesn't worry me either way


When you compare it to Melbourne's new logo it makes our new one look like a preschooler designed it.. Blindfolded.

I would think the logo change makes it look MORE like Levi's logo than it did before..
 

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I like how Hill has been elevated into the leading faces upon which the Freo brand is now built on.

At the end of the video that Freo have put out at the end they have

Hill
Pav
Sandi
Ibbo
Mora

as the "leading faces" ... interesting that Ibbo would be in there.
Would've though Ballas or Fyfe may have featured.

Ibbo must be a keeper.... no Brisvegas trade for him perhaps? ;)
 
On the plus side of the logo I like the Est. 1994 part on the shield. That's pretty cool.
 
You know what, i was pretty strongly against the jumper change.
But next year I'll go out and buy the new purple jumper and it will probably grow on me.
 
At the end of the video that Freo have put out at the end they have

Hill
Pav
Sandi
Ibbo
Mora

as the "leading faces" ... interesting that Ibbo would be in there.
Would've though Ballas or Fyfe may have featured.

Ibbo must be a keeper.... no Brisvegas trade for him perhaps? ;)
Yeah. Most of the players mention that Ibbo is a very good leader.
 

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