RussellEbertHandball
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Some of you may have taken note in the Stadium Deals thread that I have become a fan of Bloomberg TV's weekly sports program Sportfolio that looks at the business of sports.
This week the sports professor Rick Horrow looks at the NFL draft and the NFL combine and how it has become a business within a business.
This year 250 fans got access to the NFL combine. Its a test as they will probably start selling tickets to the combine like this year like they sold tickets to the fans for the Super Bowl media day for the first time.
They show how now there are businesses that have been set up to prepare the gridiron players for the combine so they get the best possible result. The agents send NFL hopefuls to these businesses who drill the players for up to 8 weeks. The example they showed was a sprinting academy. The agent might pay between $1,000 and $1,500 per week. But shaving 1/10th or 2/10ths off a players 40 yard dash time might see them jump from a 3rd round pick to a 1st round and thats worth $3mil-$4mil extra over 3 years.
He repeats the line from his first show from Jeff Lurie who is the owner of the Philladelpia Eagles who coined the phrase "the NFL is great at monetising hope" ie anybody around the NFL has the chance to be great at any given time, but the scout has to use the draft to gain an edge especially at the combine.
http://www.bloomberg.com/video/87981856/
This week the sports professor Rick Horrow looks at the NFL draft and the NFL combine and how it has become a business within a business.
This year 250 fans got access to the NFL combine. Its a test as they will probably start selling tickets to the combine like this year like they sold tickets to the fans for the Super Bowl media day for the first time.
They show how now there are businesses that have been set up to prepare the gridiron players for the combine so they get the best possible result. The agents send NFL hopefuls to these businesses who drill the players for up to 8 weeks. The example they showed was a sprinting academy. The agent might pay between $1,000 and $1,500 per week. But shaving 1/10th or 2/10ths off a players 40 yard dash time might see them jump from a 3rd round pick to a 1st round and thats worth $3mil-$4mil extra over 3 years.
He repeats the line from his first show from Jeff Lurie who is the owner of the Philladelpia Eagles who coined the phrase "the NFL is great at monetising hope" ie anybody around the NFL has the chance to be great at any given time, but the scout has to use the draft to gain an edge especially at the combine.
http://www.bloomberg.com/video/87981856/






