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This. If there are errors in the ratings figures for the NRL, its logical that the same faults will be found in the AFL ratings, or indeed the ratings for every tv program.
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This. If there are errors in the ratings figures for the NRL, its logical that the same faults will be found in the AFL ratings, or indeed the ratings for every tv program.
& the people using these ratings when spending $millions on advertising are being conned ....
- Jun 30, 2014
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shows like masterchef, the block & better homes and gardens rate higher than live games, yet broadcasters still pay billions for the rights.
the rating system is set up by the networks to protect their investments.
if the system was set up by a 3rd party organisation, maybe it would have some credibility.
so in the mean time, lets just ignore every other key indicator when comparing the codes,
I am starting to think you are a troll because no one could be this dense.shows like masterchef, the block & better homes and gardens rate higher than live games, yet broadcasters still pay billions for the rights.
the rating system is set up by the networks to protect their investments.
if the system was set up by a 3rd party organisation, maybe it would have some credibility.
so in the mean time, lets just ignore every other key indicator when comparing the codes,
Again, I am repeating myself, those shows appeal to a larger more mainstream demographic than sport, which is primarily made up of males between 16-39, hence larger ratings. However, they are not consistent ratings and there are programming flops and some shows just run their course and become stale with audiences, sport doesn't. Live sport is so valuable because in an increasingly fragmented media landscape where networks are competing for audiences against digital channels, STV, on-demand platforms etc, live sport can only really be enjoyed one way, that's watching it live and networks pay for the exclusivity of watching it on their station, which can then be leveraged to promote other network programming and boost those shows ratings. Very simple concept.
Your argument is completely nonsensical.
- Jun 30, 2014
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a bit rich coming from an NRL fan posting on a AFL discussion board
the commercial networks control where the rating boxes go as they own & control the system research is done to where each box goes. they are set up to obtain the highest advertising dollar. hence why the AFL and NRL have similar numbers
why is it in every other form AFL dominates? even with other forms of media that shows live games
Foxtel, Fox footy is the number one subscription & most watch channel on foxtel! when you consider games are broadcast simultaneously with FTA for most games, unlike foxtel, which has exclusive rights to 5 games a week
the official apps and subscription services on the apps
The Australian reported that the AFL app had been downloaded 1.5 million times, with the NRL app downloaded 800,000 times with numbers expected to increase if Telstra could get them onto Chromecast.
Fairfax media ran an article that claimed that the AFL app had been downloaded 1.8 million times to the NRL apps 800,000.
The Financial Review reported that downloads of the AFL app had reached 3.1 million, up about 40% on the uptake in June last year., while the AFL said that it was averaging a million unique viewers across an average weekend of footy.
why is it FTA the two codes obtain similar ratings & the rest AFL dominates in across every area?
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Its rather simple actually.
Nrl is made for tv. All the action can be seen on the screen. As such attendances arent as strong because its just as easy, actually moreso, to watch in the comfort of your own home and you wont miss anything.
The ratings are equal due to this.
Exactly, there is no sinister conspiracy behind it, it rates because people watch it, people watch it because it's popular.
All these measures hes talking about have zero to do with ratings, where both codes on FTA and STV are basically the same. In another thread about FB likes, for what they're worth, he claims some NRL club page's are suspicious solely due to them being higher than an AFL clubs.
During the same period the AFL has flourished, the NRL has been run terribly under a dysfunctional News/ARL partnership, which only ended a few years ago with the formation of the independent commission, and is a significant reason why the code lags the AFL in some of those areas, not that bomber6 would know anything about that since he claims the Super League war was good for rugby league!
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Nail on head.
In an alternate universe, the Arthurson led ARL would be a truly national competition with teams in Perth and Adelaide, 2 teams in Brisbane and all the Sydney teams still intact. It would have been even more popular than the AFL had New$ (who somehow managed to be both anti-expansion and anti-tradition) not sooked about TV rights back in 1995. But it was not to be. F*ck Ribot, what a jealous spiteful campaigner he turned out to be.
The NRL locked themselves into TV demands with their broadcast deal, however in doing so they managed to get the cash injection they needed to modernise the games governance structures and crucially got News Corps first-and-last offer rights removed from all future broadcast negotiations, where before their ability to drive up competitive bidding was constrained until 2027, going into the next broadcast negotiations the NRL now has the same bargaining power the AFL has enjoyed.
The only way the NRL got it's independent commission and News corp out of ownership was by agreeing to grant them first-and-last offer rights until 2027, Kim Williams agreeing at the last minute for News Corp to relinquish them was massive for the code and Lachlan Murdoch sacked him as a result because it cost Ten from winning the rights. Graeme Samuel and the ARLC did a brilliant job in that regard.
The NRL has a lot of work to do to catch up to the AFL in those non-broadcast revenue areas but what some people need to understand is that they are finally in a position to do that.
The AFL metrics (outside of ratings) are sigficantly higher than those of the NRL because the game is far more popular, not twice as those metrics might indicate but significantly higher. It would be like looking at participation rates and saying that soccer is more popular than the other football codes combined. It's a great strength for them that I have my theories on those differences, just like TV ratings for the NRL or attendances for the AFL which all seem to go beyond what each sports popularity actually is. But the only metric which takes into account a true sports worth is how much revenue the sport generates from the governing body down to grass roots including including club revenues. This takes into account all metrics - ratings, memberships, attendances, sponsorship, merchandise sales and participation ect.
Don't suppose you've got those figures Wookie?
Don't suppose you've got those figures Wookie?
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The whole series has been a resounding success.
So here is the article out today showing the top ratings shows of 2014. AFL grand final on top, followed by the rest. Author is at pains to point out that for the AFL grand final, (well for everything on the list really), this is the 5 capital city metro figures. Once regional figures are added, this gives the advantage to the NRL grand final. (Although funny how we only talk about regional ratings when we discuss the NRL games).
Author fails to mention that aside from the AFL, EVERYTHING ELSE on the list in shown in PRIME TIME.
http://www.news.com.au/entertainmen...v-events-of-2014/story-fnk8579h-1227120551222
Author fails to mention that aside from the AFL, EVERYTHING ELSE on the list in shown in PRIME TIME.
http://www.news.com.au/entertainmen...v-events-of-2014/story-fnk8579h-1227120551222
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everything prime time
AFL GF saturday afternoon, when people are out playing sports & shopping or down at the beach for a surf
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most of WA, SA & Tas aren't counted.
there are 5000 rating boxes 3000k metro 2000k regional! rating system owned by the commercial networks in a joint venture
NRL & AFL rate similar
pay TV AFL is more popular, along with everything else AFL is decades ahead.
yet go figure the FTA ratings.
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- On pay tv the AFL averages less. The AFL gets more ratings because it shows more games.
- On FTA the AFL averages less. And shows more games live, but is heavily impacted by its "show local games to local markets" philosophy. NRL games are shown nationally and tweaked for Queensland only. There would be a marked slide in the averages if they showed Melbourne Storm games in Melbourne on FTA, and as a separate broadcast.
- On regional figures the AFL averages WAY less. AFL folks often dismiss this out of hand.
What about diary areas and TAS WA and double counting?
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Wookie If you take Australias population (ABS figures) and subtract Oztams metro population, the population of Regional NSW + Regional Qld + ACT = 76% more than that of Regional Vic + Regional WA + Regional SA + Tas + NT. but if you look at the TV population the regional figures represents as in bigleagues post above it has Regional NSW + Regional Qld + ACT as 353% larger. It's just as misleading
Probably the greatest concern is that the AFL Grand Final figures featuring the Sydney Swans have nose dived in recent years (from 4m plus in 1996, 2005-06, to 3.5m or thereabouts in 2012 and 2014)
It helps NRL tv ratings when 800,000 imaginary NSW people are included in the regional figures.
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