- Jul 19, 2010
- 29,385
- 84,389
- AFL Club
- Adelaide
The lesson of 2025 is that you don’t need to “win the middle” the way the old textbooks insisted, you need to run your preference machine better than your opponent runs theirs. You also need to run a campaign that triggers your opponent’s flanks to bleed into minor parties.
This is a really salient point and one that most people never think about.
It’s still important to win the middle, broadly speaking, but it’s also critical to master the logistics of the actual electoral system.
The ALP got a relatively low portion of the primary vote in the last two elections. But won enough seats comfortably based on preferences and other logistics.






