Remove this Banner Ad

empty seats

🥰 Love BigFooty? Join now for free.

C

chardonnay

Club Legend
Joined
Mar 5, 2010
Posts
2,114
Reaction score
34
Location
east of Widgiemooltha
AFL Club
West Coast
TheDoctor11 said:
Sorry, Port Adelaide board is that way ------>
Click to expand...
No.. it's fair comment.

Port's problem is that they can't sell the seats in the first place. Adelaide's problem is that the seats have been sold but nobody turns up to watch the game, which is the same situation faced by the Weagles.
 
We're also in a different situation to the Weagles in that we're in a different stage of development. West Coast is just starting to get those quality youngsters, we're pushing for the eight. Personally, I'd like to think that 90% of 2010 was an abhoration, and things like crowd numbers will look up in 2011.

I've got my season tickets from a Crows membership, so I don't krnow if AAMI Stadium members can pass tickets off to friends or family, but I know AFL/MCC members can't, so is that the case here?

Also, I probably made that comment just to look like a smart ass TBH.
 

Log in to remove this Banner Ad

TheDoctor11 said:
We're also in a different situation to the Weagles in that we're in a different stage of development. West Coast is just starting to get those quality youngsters, we're pushing for the eight. Personally, I'd like to think that 90% of 2010 was an abhoration, and things like crowd numbers will look up in 2011.

I've got my season tickets from a Crows membership, so I don't krnow if AAMI Stadium members can pass tickets off to friends or family, but I know AFL/MCC members can't, so is that the case here?

Also, I probably made that comment just to look like a smart ass TBH.
Click to expand...

Crows Memberships are non-transferrable, so technically it's the same rules as MCG/MCC. However, the club has applied the policy to prevent people having a Memebership then on-selling it themselves and, unlike the MCC/AFL Memberships, the club actually encourages people to lend their tickets to family/friends if they can't make a game.
 
My impression is that chardonnay is correct. Unfortunately, whoever is in charge of the Crows members areas seems to be unwilling to allow the tickets to be resold. I've never understood that. There were times I would have paid for tickets for seats that have already been paid for once by members, but are not going to be used. All you need to do is have a simple system (either a website or a freecall number) where you ring up, cite your membership number, and tell them you won't be coming. No questions asked, no problem. That seat is then made available to the general public. It shouldn't be that hard, and for big matched we could probably bring in an extra few thousand people, and the extra $30k they bring in ticket revenue and food/merchandise purchases.
 
brucetiki said:
Crows Memberships are non-transferrable, so technically it's the same rules as MCG/MCC.
Click to expand...

Since when?

In fact, the club attempted to actively promote ticket sharing by introducing the print out system, which they hoped would alleviate people who were afraid of loaing out their card in case it was lost or not returned.

Aside from which, for two seasons before getting off of the waiting list I was using the membership of a terminally ill, and then deceased woman who was a friend of my Aunt and Uncle.

SACA and the MCC on the other hand prevent it from happening - and yes, I have seen on more than one occasion people randomly having their signature tested to make sure the card they just used is theirs.
 
NTRabbit said:
Since when?

In fact, the club attempted to actively promote ticket sharing by introducing the print out system, which they hoped would alleviate people who were afraid of loaing out their card in case it was lost or not returned.

Aside from which, for two seasons before getting off of the waiting list I was using the membership of a terminally ill, and then deceased woman who was a friend of my Aunt and Uncle.

SACA and the MCC on the other hand prevent it from happening - and yes, I have seen on more than one occasion people randomly having their signature tested to make sure the card they just used is theirs.
Click to expand...

Since around the 2000 mark.

Like I said, it was never intended to follow the SACA/MCC/AFL stance of you cannot lend your ticket to someone (and as you said, the club has encouraged the lending of tickets if you can't make a match). It was implemented to stop people selling their Membership (for example, you're going overseas for a year so you put an ad in the paper to sell your membership for the year).

My mate had a Crows Membership, put an ad in the paper to sell it for one year they couldn't use it, and was contacted by the club and warned their Membership may be cancelled if they actually sold their ticket.
 
cmndstab said:
My impression is that chardonnay is correct.
Click to expand...
Mine also.
Unfortunately, whoever is in charge of the Crows members areas seems to be unwilling to allow the tickets to be resold... All you need to do is have a simple system (either a website or a freecall number) where you ring up, cite your membership number, and tell them you won't be coming. No questions asked, no problem. That seat is then made available to the general public. It shouldn't be that hard, and for big matched we could probably bring in an extra few thousand people, and the extra $30k they bring in ticket revenue and food/merchandise purchases.
Click to expand...
Quoted for truth. The current system (whereby the member is responsible for finding their own replacement to attend the match) is hopelessly inadequate.

I had to miss several games this year. My seat was empty for each of those games. If I had been able to cancel my ticket online and put it up for day ticket sale, I would have.

The problem is, the Crows membership is ageing, many of the members have had their tickets for 10+ years or even 20, going to the footy is less of a novelty and, for some, more trouble than it used to be, but they're still hanging on to their memberships because of the sellout situation.

Maybe selling 3-6 games packages is part of the answer.

But the inability to pass your ticket in for sale to the public is the elephant in the room.
 
arrowman said:
Mine also.
Quoted for truth. The current system (whereby the member is responsible for finding their own replacement to attend the match) is hopelessly inadequate.

I had to miss several games this year. My seat was empty for each of those games. If I had been able to cancel my ticket online and put it up for day ticket sale, I would have.

The problem is, the Crows membership is ageing, many of the members have had their tickets for 10+ years or even 20, going to the footy is less of a novelty and, for some, more trouble than it used to be, but they're still hanging on to their memberships because of the sellout situation.

Maybe selling 3-6 games packages is part of the answer.

But the inability to pass your ticket in for sale to the public is the elephant in the room.
Click to expand...

I like the idea of members selling their seats for games they can't attend. I got to see the Houston Texans vs Colts here in Houston recently....simply by visiting stubhub.com who re-sell tickets. I noted there were very few spare seats in the stadium when compared to what we see at AAMI. The tickets sell at slightly higher than market value, so there's potential for the clubs and members to benefit too.
 
TheDoctor11 said:
We're also in a different situation to the Weagles in that we're in a different stage of development. West Coast is just starting to get those quality youngsters, we're pushing for the eight. Personally, I'd like to think that 90% of 2010 was an abhoration, and things like crowd numbers will look up in 2011.
Click to expand...

I fundamentally disagree with this.

I don't think we're at significantly different stages, and I don't think this had much relevance to the thread topic.
 
arrowman said:
The problem is, the Crows membership is ageing, many of the members have had their tickets for 10+ years or even 20, going to the footy is less of a novelty and, for some, more trouble than it used to be, but they're still hanging on to their memberships because of the sellout situation.
Click to expand...

that's not it.

the answer is still the same as it always has been.

the tickets are too cheap. people don't value them enough to ensure they are used.
 

Remove this Banner Ad

brucetiki said:
My mate had a Crows Membership, put an ad in the paper to sell it for one year they couldn't use it, and was contacted by the club and warned their Membership may be cancelled if they actually sold their ticket.
Click to expand...

I smell bullshit.

how exactly did they even know which membership it was, or whether he sold it.
 
Here is an idea:

Why doesn't the club bring out a policy that all season ticket holders need to use their tickets at least 18 times over a 2 year period.

This would then force people to either lend their tickets when they can't go or entice them on those days when they just can't be bothered.

Sure people could rock up and swipe their card and then go home but not many people do that.

The 18 times over 2 years would give the member a 4 game leeway over circumstances beyond their control but the club could enforce more if they wished.

It may make people value the tickets more in a way without raising the prices too much.

Should also be quite easy to keep track of I suspect.
They could also set up a site where people could track their own status of how many games their card has been swiped at. This site could automatically send an email to all members half way through the 2nd year to remind them of how many games they have been to.

It's just a thought
 
Crow-mo said:
that's not it.

the answer is still the same as it always has been.

the tickets are too cheap. people don't value them enough to ensure they are used.
Click to expand...

So we should turn our memberships into an elitist luxury item thereby destorying the affordability to our bottom end market and gifting Port a massive competitive advantage against us ?

I respect your superior economic acumen ;) but I do not agree with you on this point. Significantly raising the price of season tickets IMO would create a whole multitude of new problems.
 
Crow-mo said:
that's not it.

the answer is still the same as it always has been.

the tickets are too cheap. people don't value them enough to ensure they are used.
Click to expand...

Flawed logic.

How does the value of a ticket translate to the propensity of it's owner to seek a replacement attendee in the event that they themselves cant attend the game?

The problem is, as has been stated by others, there is no mechanism to facilitate the return of that ticket to the sale pool. The current circumstances require the ticket owner to find a replacement - something that may be, and statistically is, beyond them.

Set up a website and a 1300 number, facilitate a system that allows the matchday resale of prepurchased but unused tickets, and you'll find a decrease in those vacant prepurchased seats. It's simple.
 
Crow-mo said:
that's not it.

the answer is still the same as it always has been.

the tickets are too cheap. people don't value them enough to ensure they are used.
Click to expand...

its human nature. how many people buy an expensive gym membership then get lazy and stop going? no matter how much they pay, people will eventually take their membership for granted and place a lower value on it.

the best way to keep attendances up is to play an entertaining brand of football and win as much as possible.
 

🥰 Love BigFooty? Join now for free.

relapse said:
So we should turn our memberships into an elitist luxury item thereby destorying the affordability to our bottom end market and gifting Port a massive competitive advantage against us ?

I respect your superior economic acumen ;) but I do not agree with you on this point. Significantly raising the price of season tickets IMO would create a whole multitude of new problems.
Click to expand...

hold on. you're mixing up different issues.

if the problem is people buying tickets, and not using them raising the price will increase the utilisation %. could it drop overall demand, yes it could. but it will decrease the % percentage of empty seats to sold tickets.

yes, it will do other things too. including re-distribute amongst the demographic. but it all depends if you want to fix this one thing.

I dont actually think its a problem, but if you want to change it you change the price.

an 11 ticket package is priced below market demand, as evidenced that people continue to pay for 11 games fully aware they will only use it 7-9 times on average. which means the price is at the 7-9 game level, with a number of games thrown in for free. at which point, of course people aren't too fussed.

yes, a ticket exchange would help mitigate the symptoms but it doesn't address the cause

if I am the club, I have 2 customers who both want to purchase the 1 available season ticket. 1 who wants the season ticket for only 8 games, and another who would go to 11 games. the former currently has the ticket and the optionality on it, so how do you go about organising the re-distribution? also getting the added bonus of increasing revenue.

the other question is whether there are really 45,000 people who want to go every week? maybe people just don't want to go without fail, and if they've paid for the right to choose which games to go to, what's the problem?
 
moogerfooger said:
its human nature. how many people buy an expensive gym membership then get lazy and stop going? no matter how much they pay, people will eventually take their membership for granted and place a lower value on it.
Click to expand...

slightly different. the gym owners exploit human weakness, and don't actually want you to go all the time.

the best way to keep attendances up is to play an entertaining brand of football and win as much as possible.
Click to expand...

that can cure a lot of problems
 
Crow-mo said:
its not flawed logic, its economics. :cool:
Click to expand...

I would imagine that the fella who can afford to pay $5k for a season ticket would be less likely to try and find a replacement for his seat than the bloke who can afford to pay $500.
 

Remove this Banner Ad

Remove this Banner Ad

🥰 Love BigFooty? Join now for free.

Back
Top Bottom