Workshop Port Adelaide's perfect logo

[Dylan8]

saw this one a while ago

I think that was Stewart2Austin

 

[hammertime#8]

Good effort though, but I'd drop the glare/shadow look hammertime#8

Thanks for your input. It's a tough look to get right, but I don't think it's impossible. Will try something different next time.

 

[Bryce_Jersey17]

A few more I tried out;

The bottom one is the best I think. The top coming in at second. The dominant monogram in the shield just isn't doing it for me

 

[Suit]

I'd almost say that monogram is better than the current one. I love that the P takes massive precedence over the A

That monogram is glorious! Either a teal monogram (or a teal outlined black monogram) on an all black 59fifty and...

P.S. Apologises for the overuse of GIFs. However, text and non-animated images alone, do not appropriately convey my level of enthusiasm.

 

[Dylan8]

(or a teal outlined black monogram)

Yuck. One toned or nothin'.

 

[Suit]

One toned.

Yes, agreed. I stated the exact same opinion Port Store thread ages ago. However, this is a case of something is better than nothing.

One toned brims is also a must. Still have no idea why the black-on-black 59fifty was released with a light grey (underside) brim.

 

[SgtSchulz]

Does anyone have a 1994 jacket? I'd like to see an un-warped version of the Port font.

 

[SgtSchulz]

Saw this on Twitter in a discussion about one of Port Adelaide's oldest known logos. From 1900-1910ish. Possibly earlier in different colours.

Thing of Beauty.

 

[Storm20]

Maybe you guys have eaten one too many meals at the Prince Albert.

 

[Gibbsy]

Can't believe I didn't recognise the Prince Albert, now I feel like a bit of a dick...

 

[SgtSchulz]

Passes the "Does it look good on Wikipedia" test.

 

[Fizzler]

Clever putting the A and M together. Not sure if it was intentional.

 

[edgie]

The prison bars and the double vee just does not work it looks way too busy.

Agreed.

I wonder if a simple teal over white stripe, like the bulldogs, would be alright on a logo? It doesn't have to copy the guernsey styling 100% for us to figure out it is Port Adelaide.

 

[Lagooner]

I like the idea of having a single symbol to represent the club rather than two symbols joined together, mainly because it went through a reunification process rather than a merger. The Port Adelaide lighthouse does this really well, as it speaks to the heritage of the area and there's a bit of tenuous power/light connection as well. It also puts the 'Prison Bars' in their proper context, as they actually represent the wharf and pylons down at the docks.

I also think it's important to showcase Port's unique position in the competition as the only traditional club from outside Victoria to be elevated to the national competition. This was achieved on merit alone, by winning more state-level premierships than any other club in the country, and this is represented by the two flags either side of the lighthouse. The silver flag on the left represents the titles won in our monochrome-clad past, whilst the teal flag on the right represents our success in the AFL and our efforts to continue our winning tradition. The two pennant shapes together also form a subtle 'W', which speaks to our mantra and our reason for being; We exist to Win premierships.

 

[SgtSchulz]

View attachment 180436

I like the idea of having a single symbol to represent the club rather than two symbols joined together, mainly because it went through a reunification process rather than a merger. The Port Adelaide lighthouse does this really well, as it speaks to the heritage of the area and there's a bit of tenuous power/light connection as well. It also puts the 'Prison Bars' in their proper context, as they actually represent the wharf and pylons down at the docks.

I also think it's important to showcase Port's unique position in the competition as the only traditional club from outside Victoria to be elevated to the national competition. This was achieved on merit alone, by winning more state-level premierships than any other club in the country, and this is represented by the two flags either side of the lighthouse. The silver flag on the left represents the titles won in our monochrome-clad past, whilst the teal flag on the right represents our success in the AFL and our efforts to continue our winning tradition. The two pennant shapes together also form a subtle 'W', which speaks to our mantra and our reason for being; We exist to Win premierships.

View attachment 180439 View attachment 180440

When we go down that route, or the basic monogram, I hope we revert to our oldest nickname, 'Ports'.

 

[Jim Dixon]

View attachment 180436

I like the idea of having a single symbol to represent the club rather than two symbols joined together, mainly because it went through a reunification process rather than a merger. The Port Adelaide lighthouse does this really well, as it speaks to the heritage of the area and there's a bit of tenuous power/light connection as well. It also puts the 'Prison Bars' in their proper context, as they actually represent the wharf and pylons down at the docks.

I also think it's important to showcase Port's unique position in the competition as the only traditional club from outside Victoria to be elevated to the national competition. This was achieved on merit alone, by winning more state-level premierships than any other club in the country, and this is represented by the two flags either side of the lighthouse. The silver flag on the left represents the titles won in our monochrome-clad past, whilst the teal flag on the right represents our success in the AFL and our efforts to continue our winning tradition. The two pennant shapes together also form a subtle 'W', which speaks to our mantra and our reason for being; We exist to Win premierships.

View attachment 180439 View attachment 180440

I like the concept more then the execution- can you simplify the design? Think practical- the logo has to be sewn onto merchandise etc. However I really like the idea.

 

[Lagooner]

I like the concept more then the execution- can you simplify the design? Think practical- the logo has to be sewn onto merchandise etc. However I really like the idea.

Yeah I was trying to keep it simple, but I found it hard to do that with the lighthouse without resorting to a solid shape, which didn't really look like the one at the Port. I'm sure someone with a better knowledge of graphic design theory would be able to nut it out though.

 

[edgie]

I've got no problem with power, I actually like it, but would like to see it wound down. Take if off the logo and Guernsey, and club media and onfield apparel.
Keep it in the song and more casual merchandise and apparel.

Sent from my Lumia 800 using Tapatalk

 

[Lagooner]

I made some amendments to try and clean up the lighthouse a bit and give it some dimension.

 

[Bryce_Jersey17]

View attachment 181180

I made some amendments to try and clean up the lighthouse a bit and give it some dimension.

I like the subtle lightning bolt there

 

[Jack Foster]

View attachment 180436

I like the idea of having a single symbol to represent the club rather than two symbols joined together, mainly because it went through a reunification process rather than a merger. The Port Adelaide lighthouse does this really well, as it speaks to the heritage of the area and there's a bit of tenuous power/light connection as well. It also puts the 'Prison Bars' in their proper context, as they actually represent the wharf and pylons down at the docks.

I also think it's important to showcase Port's unique position in the competition as the only traditional club from outside Victoria to be elevated to the national competition. This was achieved on merit alone, by winning more state-level premierships than any other club in the country, and this is represented by the two flags either side of the lighthouse. The silver flag on the left represents the titles won in our monochrome-clad past, whilst the teal flag on the right represents our success in the AFL and our efforts to continue our winning tradition. The two pennant shapes together also form a subtle 'W', which speaks to our mantra and our reason for being; We exist to Win premierships.

View attachment 180439 View attachment 180440

We needed you in 1995.
I love the 'prison bars' below the lighthouse revealing that the wharf pylons were the inspiration for our proud guernsey.
I also like power being left off as I find this name uninspiring and used by many to put us down and/or rob us of our history.
Would you consider putting 1870 somewhere on the logo? Perhaps at the bottom of the lighthouse.
Great job!

 

[SgtSchulz]

Pappagallo Can you do a polished one with the Wharf Pylons? I feel like that is an element that adds too much to be left out. It doesn't have to be obvious but it just looks awesome on the first one.

 

[Lagooner]

Funny you say that, I was having a play with the logo this morning trying to fit them in. I've found it hard to do without crowding the design though, but I'll keep trying different things to see if something clicks.

So far it looks better without them.

 

[SgtSchulz]

Funny you say that, I was having a play with the logo this morning trying to fit them in. I've found it hard to do without crowding the design though, but I'll keep trying different things to see if something clicks.

So far it looks better without them.

I agree with everything you just said.

 

[Lagooner]

I agree with everything you just said.

Actually if you look close I've used a prison bar shape as a base to make the support struts on the lighthouse (rotated vertically of course), so they're there in spirit!