Sixpence
Brownlow Medallist
It's very likely outsourced. To build an app like this you need a Project Manager, Business Analysts, Developers, UX Designers, Testers etc. Would be a minimum of 10 people at the very least. Much easier to outsource that than to recruit inhouse. That said, even if it is outsourced, it's still intellectual property of AFL and they would be able to take all the code to someone else.This cannot be true. AFL would have to own it, surely? How dumb are they to give it up. Also find it hard to believe they wouldn't simply hire a web developer in their IT department rather than outsourcing this work at a significantly higher rate/cost
Either way, it's a collosal * up.