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Wrong time, Mr Smorgon

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Wrong time, Mr Smorgon

Mike Sheehan - 09 November 2007 - Herald Sun

FOR the second time in 10 weeks, David Smorgon has hung Rodney Eade out to dry. With fanfare.

He did it immediately after the final round of the season, when it was understandable after such an insipid end to the season.
He was even more damning on Wednesday, when it was totally beyond comprehension.

Two months on, what is the Western Bulldogs president trying to prove?
So the Doggies had a bad year. Yep, a shocker in the end, but Scragger knew that much back in August.

If Smorgon hadn't noticed, it's Cup week. Too late for retrospectives, for public lynchings. Time, surely, to focus on preparations for the new season.

Won't the coach be jumping for joy when he drives into Whitten Oval after his holidays to resume work.

Incidentally, wasn't it Smorgon and chief executive Campbell Rose who installed Eade in the role they now tell the world he has stuffed up?

Twelve months ago, everyone at the Whitten Oval was like a dog with two . . . well, you know what I mean.

Expectations ran wild, a flag beckoned, Eade was a genius.

Add Jason Akermanis, with Robert Murphy, Luke Darcy, Mitch Hahn and Shaun Higgins all back from injury, and the emergence of Andrejs Everitt and a fit Tom Williams, and how did it go so wrong?

No, Eade isn't a genius and he does get sidetracked and ahead of himself, but the blame for 2007 needs to be shared.

By the football department, by the conditioning staff, by an administration that might have been more vigilant, and by the players.

Remember them? The blokes who actually had the responsibility of representing the club every week.

The group that turned 9-6 and a spot in the eight into 9-12 and a draw, and 13th place.

Who is most culpable?

As usual, there are fingers going in more directions than Neil Kerley's mangled digits.

What I struggle to come to terms with is the fact the Bulldogs were good enough to beat Geelong, Port Adelaide, Hawthorn and Collingwood, all top six teams, yet could win only nine games. The significant detail about those wins is that three of them came in the first eight rounds.

The Doggies went into the season on a preparation for the Newmarket Handicap when they were engaged in the Melbourne Cup.

Eade's fault? He must take the bulk of the blame because he's the coach, and has been in charge of the department but everyone needs to get their act together at Whitten Oval.

All of them. From the president down.

Smorgon has made a bad error of judgment.

He just can't go from talking excitedly about "us" 12 months ago to lambasting "them" now.

He alerted Eade he would be fronting the press this week and wouldn't be mincing his words.

He was faithful to the promise, but it had to inflame an already delicate situation.

Smorgon and Rose, it should be noted, re-signed Eade 12 months ago to a two-year contract extension worth as much as $1.2 million.

Yes, they, too, have had a 12 months they would like over again.

Fact is they're all in bed together from here. They can't afford to sack him and he can't afford to walk.

They have told him his job now is to coach, and that's fair enough. He also should make the decision to wind back his voluntary media commitments.

Fortunately for the coach, recruiting manager Scott Clayton, who is an ally, is staying, despite interest from Richmond.

Eade needs to know someone important is in his corner, and he needs to revert to what he does best -- coach: seven days a week.
 
Must say I agree.

No need to publicly humiliate Eade the way it has been done. Leaves a sour taste and I just can't see it working from here on in.
 
Those posters who heard Smorgon on SEN said he gave a very good interview. The feeback was that Eade was happy with the re-structure. However the initial comments made on Tuesday while Eade is o/s (which in itself I find strange) could of been handled better imo.
 

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Wrong time, Mr Smorgon

Mike Sheehan - 09 November 2007 - Herald Sun

FOR ...So the Doggies had a bad year. Yep, a shocker in the end, but Scragger knew that much back in August.
Scragger the mascot couldn't do much about it but what did the coach, on $600,000.00 do ?

... and how did it go so wrong?

That's what I'd like to know.

...and he does get sidetracked and ahead of himself, but the blame for 2007 needs to be shared.

What does "sidetracked" mean, Mike ? Does that mean non club-related activities ? Why does the blame need to be shared ? What was the fault ? What went wrong ?

...By the football department, by the conditioning staff, by an administration that might have been more vigilant, and by the players.
Ah, so the players weren't fit enough ? Smorgon's already pointing at the football department, and its head but what has that got to do with the administration ? It seems to me that the place is flying outside the football department.

...The Doggies went into the season on a preparation for the Newmarket Handicap when they were engaged in the Melbourne Cup.

Eade's fault? He must take the bulk of the blame because he's the coach, and has been in charge of the department but everyone needs to get their act together at Whitten Oval.

Fitness and preparation ?

...Fact is they're all in bed together from here. They can't afford to sack him and he can't afford to walk.

They have told him his job now is to coach, and that's fair enough. He also should make the decision to wind back his voluntary media commitments.
....

Isn't that exactly what Smorgon and the Board are doing ?

What you are telling us, Mike, is that the players weren't fit enough and Rocket took his eye off the ball. I'd say Smorgon is right on the money.

It's a quiet time of year, Mike and your opinion pieces are usually well thought out. Not this one.
 
I agree that Rocket should have been in the country when all this happened

The rest just get over it and move on
 
I'm seriously alarmed at how surprised and put off people are by some honesty and critical feedback relating to a football department that was clearly functioning below full potential.

It would have been ideal to have Eade there when the announcement was made, but do you think Smorgan would have said what he said without briefing him?

One thing that the article did touch on that is important is that the players need to be held accountable to some degree. A dysfunctional football department can only be part of the problem.
 
What a crock of s@#!$!!!

Does Sheehan even read his own papers footy articles?

Smorgon to fix chaos
08 November 2007 Herald Sun
Mark Stevens

Smorgon to fix chaos said:
WESTERN Bulldogs president David Smorgon says the club made a mistake three years ago when giving Rodney Eade the all-encompassing role of head of football.

And Smorgon said yesterday Eade has expressed regret about accepting the demanding job profile, which involved administration as well as coaching duties.


I dont see them and us or anyone being hung to dry!
For a Senior journo I wish he'd get his facts right and try reading what his paper is printing!
 
I disagree with Mike Sheahan

David Smorgon has stayed true to his word. He said after the last match of the season that the club would conduct a thorough review of it's under performing football department. And said about 4 weeks ago that he would not be drawn early into any ad-hoc responses but would wait until the findings of the review were handed down and take the action's it suggested.

Well he did that, as he had earlier stated he would.

The review process was started about 9 weeks ago. Weeks 1-5 were probably spent interviewing the relevant people, weeks 6-8 were probably spent identifying the areas the football club was deficient in 2007 and developing a set of actions to correct those deficiency's.

Now David Smorgon has publicly announced some of the review result's. Pretty much at the earliest time he could after already talking to Eade and Rose about the findings. He had to publicly announce some details about the review or about 28000 members like myself would have been scratching our heads about whether the club was ever serious about this review.

Sheahan mentions in his article "how is the coach going to feel driving into the carpark when he comes back to work from his holiday". Well he is probably going to feel like an employee who has got a kick up the ass for a poor performance. Much the same way that if any one of us budgeted to make 1-2 million dollars in sales turnover during a year and only delivered about 30% of that target.

Eade ran the football department in 2007. Players, assistant coaches, part time coaches, medico's, physical conditioners, physio's, runners, bootstudders, statisticians, physiologist's, etc...were all ultimately answerable to Rodney Eade. The 2007 Western Bulldogs football department failed.

As a member what Smorgon said and what the review pointed out in relationship to the under performance of the football department was not really any thing new to what a lot of members and fans already thought about the 2007 football department performance. But the review process offers the club just about all the facts as to why it happened, and also an informed opinion after Smorgon, Rose, Andrews, Pappas and Garlick studied it's findings how to go forward.

It would have been half ass-ed of Smorgon to either sack or exonerate Eade last month, prior to him having the findings of the completed review.
It would also be wrong for Smorgon to sit on or not act on the findings of the review when he got them.

Mike Sheahan states on the article's header "Wrong Time" but offers no informed suggestion in the article of what he considers would be the "Right Time"

Acting on the review Smorgon is neither sacking or exonerating Eade. He is acting on the advice of the review process to appoint a "Football Department Manager" who Eade will be answerable to. Also in doing so he is relieving Eade of most of the non coaching related tasks in the football department.

Eades primary responsibility now is to coach the team. If our 2008 and 2009 seasons are a failure's because we had the wrong guy in charge of physical conditioning or a medico who done the players more harm than good. That's not Eades problem. Likewise contract negotiation's with players and football department staff. Sure he may be asked for his input, but ultimately he will no longer be answerable in question to the result of that part of the department.

Eade is about to enter his 11th season coaching. His 10th season "2007" is probably one that he and the Western Bulldog's would rather forget.

On a positive note I hope that last season can be put down to having him doing to much around the club, and being asked to perform duties other than coaching that he was probably not that comfortable handling. Let's not forget he came from a very rich club in the Swans that probably had a lot more support staff in the football department than we have.

Eade looked better and more actively involved individually with the players to me in 2005 than he did in 2007.

In 2005 he looked very comfortable explaining one on one instructions to a younger Lindsay Gilbee who was switched on and listening.

In 2007 when you saw him isolate players individually it looked more like he was giving them an over excited rant, to a player who had probably already froze in terror and was wondering more why Eade doesn't like him, than listening to what Eade had to say.

In the end the reviews findings have recommended keeping Rodney Eade.

If it had of recommended sacking him, which probably would have involved us paying out 50-60% of his contract value 6-8 hundred thousand to him over the next 2 years. We would have probably acted on it and sacked him and had a team coached by Guy McKenna, Damien Hardwick, Leon Cameron, etc or someone similar at about 3-4 hundred thousand per year.

Lets hope in 2008 & 2009 Eade reproduces some of the best of his 10 years coaching. And that last season was just an aberration due to the man being stretched to far.
 
Rocket has a history of having a falling out with his president/chairman.
Didnt he and Richard Colless have a major fallout which led to rocket leaving the swans mid way through the 2002 season!
Just seems as though Eade has a way of rubbing people in the top office the wrong way.
 
Rocket has a history of having a falling out with his president/chairman.
Didnt he and Richard Colless have a major fallout which led to rocket leaving the swans mid way through the 2002 season!
Just seems as though Eade has a way of rubbing people in the top office the wrong way.

How did you come to that conclusion?

The findings of the review is not a personal attack from Smorgon to Eade. What was found was that our football department was poorly structured and that changes have to be made. Fair call. From what has been reported Eade is happy with this and it will help him concentrate on his main priority, coaching the Western Bulldogs and helping them win games of football.

Also very good post acker, some of your best work...
 
Just a quick footnote

Campbell Rose is not just

A calculator button pressing everyday pencil neck.

He has (coutesy of wikipedia I'll give em a donation one day)

Bachelor of Applied Science (Hons) Degree in Physical Education and Recreation from the Victoria University of Technology

Plus was a crewman on the Australian Yacht (Australia 3 i think) that unsuccesfully tried to defend the America's Cup in Fremantle 1986.

He does have some educated clues in the sports science area.
 

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The Football Dept Manager needs to be pro Eade , not pro Board. Anything else is going to be a disaster.

I agree to an extent.

But I dont want to see a "football department manager" blindly putting his head up the coaches ass, like Newport did with Rohde.
 
Sheehan thinks that Smorgans statement was some sort of lambasting to the public at large.

It wasnt - it was a personal message to all bulldogs supporters that a) we admit things are stuffed, and b) this is what we're doing about it.

What Sheehan and anyone else thinks about it is irrelevent - the positive response to the statement in the thread devoted to it shows that Smorgans message was recieved and understoof by the people it was meant to reach.
 
The Football Dept Manager needs to be pro Eade , not pro Board. Anything else is going to be a disaster.

Manager needs to be understanding of the entire business. Not just Pro Eade!
 
I'm starting to think that with this position being unique to the AFL so far.

Because the "coach" Eade will be answerable to the "football department manager", who is then answerable to the CEO/Board.

That Kevin Sheedy might get so fascinated with it he might find himself compelled to put his application in.

Sheed's has said for a long time that he saw coaching roles drifting more towards an soccer style manager role.

Well here she is Kev.

Great opportunity after 27 years coaching to ditch the laborious tasks of match day preparation and training. And get on with the top end football management processes.

Interesting
 

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Bah. Mike Sheehan?

He's only step above Carro.

Care factor = zero.

I think its pretty easy to see the reality of the situation and its not that concerning.

In fact, reading the comments about the president / coach and president / manager roles haven't upset me, if anything I'm refreshed by their honesty and the resolve to work through hard situations.
 
Bah. Mike Sheehan?

He's only step above Carro.

Care factor = zero.

I think its pretty easy to see the reality of the situation and its not that concerning.

In fact, reading the comments about the president / coach and president / manager roles haven't upset me, if anything I'm refreshed by their honesty and the resolve to work through hard situations.

It's one bloke's opinion. Nothing more, nothing less. Some people will agree, some people won't. It 's not a sermon from the mount.:)
 
It's one bloke's opinion. Nothing more, nothing less. Some people will agree, some people won't. It 's not a sermon from the mount.:)

Yeah exactly, and some football journalists have the integrity of Lucifer yet try and speak with the authority of Jesus.
 
No, the CEO needs to be understanding of the entire business. The football manager needs to know how to run a football department, and be able to tell Smorgon and Rose when to butt out.

And when to but in.

Which is what Newport failed to do when Peter Rohdes lost the plot.

David Smorgon does not want another situation where someone like Brad Hardie comments to Jose Romero who comments to Steve Wallis who comments to Rick Kennedy who then comments to the next biggest and most dangerous swinging donger in the network of those ex players who care, but who do not really want to be club president or on the board, but who could force an ugly board spill if they want to.

That person then, is probably the same person now.

That the Bulldogs brethren of former players and leaders, if they cracked a darkie about how the club was handling it's internal issues would look to.

And that is most likely Simon Beasley.

Smorgo got a big wake up call in 2004 about how powerful this undercurrent can become.

Hence is why we see names like Romero and now Garlick on the board

Let's not forget Smorgo's one on one 3 hour lock in with Beasley in 2004 to make sure both were on the same page and singing from the same Bulldog Hymn book.
 
I must say, I find it refreshingly honest from our president to publicly announce the findings of the review. Like all those other years, I thought the club would sweep the problems under the carpet and pretend all is well. Yes, they have made mistakes and overburdened Eade with too many tasks, but they have realised this (hooray, I'm glad there is an excuse) and are attempting to set in place a structure that will hopefully take us to future glory.

I was disgusted with the way our season finished and had contemplated downgrading my membership as my own form of protest but I am now filled with renewed hope and feel like rewarding them by purchasing an extra membership. Smorgo even said we were there to win premierships (hooray)...we've finally woken up. Yes, this could very well be the most important review this club has been through.
 

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