A warning to the faint of heart, this post involves references to Collingwood...
forewarned is forearmed
No one seems to have posted this yet so I will because it is interesting.
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"Magpie" to adorn Minardis in 2001
An Australian football team will get its biggest commercial exposure yet with the announcement that its logo will appear on the European Minardi cars this year.
AFL club Collingwood will have a logo of its mascot, a Magpie bird, adorned across the flanks of the Minardis in 2001.
Minardi’s new black and white livery, thanks to Team Boss Paul Stoddart’s European Aviation sponsor, will provide the perfect marketing platform for Collingwood, whose theme is also black and white – the colour of a Magpie.
Stoddart, originally a Melbournian and fan of Collingwood, contacted the club’s President Eddie McGuire about the arrangement. Collingwood will be well represented at the launch of Minardi’s new car in the week leading up to the Australian Grand Prix
‘Not even the big clubs in Europe get onto the Formula One cars,’ said McGuire.
The marketing link-up is the latest in McGuire’s entrepreneurial term as President. Last year he struck a deal with renowned Italian fashion house Versace to fit out the whole
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the link: http://www.dailyf1.com/en/news/2001/february/15a.shtml
My opinion.. its good to see AFL getting international exposure, even if it is Collingwood
Garth
forewarned is forearmed
No one seems to have posted this yet so I will because it is interesting.
--------------------------------
"Magpie" to adorn Minardis in 2001
An Australian football team will get its biggest commercial exposure yet with the announcement that its logo will appear on the European Minardi cars this year.
AFL club Collingwood will have a logo of its mascot, a Magpie bird, adorned across the flanks of the Minardis in 2001.
Minardi’s new black and white livery, thanks to Team Boss Paul Stoddart’s European Aviation sponsor, will provide the perfect marketing platform for Collingwood, whose theme is also black and white – the colour of a Magpie.
Stoddart, originally a Melbournian and fan of Collingwood, contacted the club’s President Eddie McGuire about the arrangement. Collingwood will be well represented at the launch of Minardi’s new car in the week leading up to the Australian Grand Prix
‘Not even the big clubs in Europe get onto the Formula One cars,’ said McGuire.
The marketing link-up is the latest in McGuire’s entrepreneurial term as President. Last year he struck a deal with renowned Italian fashion house Versace to fit out the whole
--------------------------------------
the link: http://www.dailyf1.com/en/news/2001/february/15a.shtml
My opinion.. its good to see AFL getting international exposure, even if it is Collingwood
Garth
