Society/Culture Gillette suggests most of its customers are sexist, predatory, bullies. Good idea?

[FireKrakouer]

$8 billion dollar loss

Hiring a feminazi idealogue to head marketing, what could possibly go wrong!

 

[Bradesmaen]

Hiring a feminazi idealogue to head marketing, what could possibly go wrong!

Every company has lost money in grooming products. But you know let's ignore that and spit out the same troll lines like always. Never change copyright infringement.

 

[FireKrakouer]

Every company has lost money in grooming products. But you know let's ignore that and spit out the same troll lines like always. Never change copyright infringement.

8bn in losses and you're excusing it... lmao! Never seen an ultra-left message you didn't love eh?

 

[CM86]

Cincinnati-based P&G, which operates in 80 countries, sells Gillette razors, gels and foams worldwide and said the writedown was due primarily to currency fluctuations - enduring strength in the U.S. economy in recent years has strengthened the dollar. The charge was also driven by more competition over the past three years and a shrinking market for blades and razors as consumers in developed markets shave less frequently. Net sales in the grooming business, which includes Gillette, have declined in 11 out of the last 12 quarters.​

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P&G paid $57 billion in 2005 for Gillette, the world’s No.1 shaving brand that is more than a century old. But in the 2010s technology altered the way consumers purchased razors, and relaxed social norms prompted men to shave less often, according to a Euromonitor report. In the past 5 years, the U.S. men’s market for shaving products has shrunk by over 11%, the data firm said.​

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https://www.reuters.com/article/us-...es-8-billion-gillette-writedown-idUSKCN1UP1AD

 

[Bradesmaen]

8bn in losses and you're excusing it... lmao! Never seen an ultra-left message you didn't love eh?

Read an article. It's accumulated losses from the downturn in men shaving. All stats back this up. Schick's owner had a similar problem.

I see facts, all you see is a chance to troll with someone else's outdated material

 

[Taylor]

Hipsters are anti Gillette but also so pro Gillette.

It will be cool to shave as much as possible soon.

 

[its free real estate]

Cincinnati-based P&G, which operates in 80 countries, sells Gillette razors, gels and foams worldwide and said the writedown was due primarily to currency fluctuations - enduring strength in the U.S. economy in recent years has strengthened the dollar. The charge was also driven by more competition over the past three years and a shrinking market for blades and razors as consumers in developed markets shave less frequently. Net sales in the grooming business, which includes Gillette, have declined in 11 out of the last 12 quarters.​

​

​

P&G paid $57 billion in 2005 for Gillette, the world’s No.1 shaving brand that is more than a century old. But in the 2010s technology altered the way consumers purchased razors, and relaxed social norms prompted men to shave less often, according to a Euromonitor report. In the past 5 years, the U.S. men’s market for shaving products has shrunk by over 11%, the data firm said.​

​

https://www.reuters.com/article/us-...es-8-billion-gillette-writedown-idUSKCN1UP1AD

Read an article. It's accumulated losses from the downturn in men shaving. All stats back this up. Schick's owner had a similar problem.

I see facts, all you see is a chance to troll with someone else's outdated material

Just the fifth post in the thread, little guys:

Women don't buy razors for men. Men buy razors and use them until they're rusty and shredding our face. Then we go and get whatever brand it is we already got the handle for.

They're getting destroyed by cheaper shaving alternatives, like subscription clubs. This is an attempt to look modern.

 

[CM86]

Just the fifth post in the thread, little guys:

Ah, you have FK on ignore. I don't blame you.
But you do have very similar ideologies.

 

[its free real estate]

Ah, you have FK on ignore. I don't blame you.
But you do have very similar ideologies.

I don't have anyone on ignore. Ignore lists are for the weak.

 

[CM86]

$8 billion dollar loss

Hiring a feminazi idealogue to head marketing, what could possibly go wrong!

Cincinnati-based P&G, which operates in 80 countries, sells Gillette razors, gels and foams worldwide and said the writedown was due primarily to currency fluctuations - enduring strength in the U.S. economy in recent years has strengthened the dollar. The charge was also driven by more competition over the past three years and a shrinking market for blades and razors as consumers in developed markets shave less frequently. Net sales in the grooming business, which includes Gillette, have declined in 11 out of the last 12 quarters.​

​

​

P&G paid $57 billion in 2005 for Gillette, the world’s No.1 shaving brand that is more than a century old. But in the 2010s technology altered the way consumers purchased razors, and relaxed social norms prompted men to shave less often, according to a Euromonitor report. In the past 5 years, the U.S. men’s market for shaving products has shrunk by over 11%, the data firm said.​

​

https://www.reuters.com/article/us-...es-8-billion-gillette-writedown-idUSKCN1UP1AD

How'd you miss that?

 

[its free real estate]

How'd you miss that?

What is wrong with what he said? They have trashed their brand with a large proportion of the populace in order to play politics, and it didn't reverse their decline.

 

[CM86]

What is wrong with what he said? They have trashed their brand with a large proportion of the populace in order to play politics, and it didn't reverse their decline.

Because he is blaming the entire loss on it. In fact on one particular woman.

Which, I thought you were just previously pointing out... was a silly statement...

 

[its free real estate]

Because he is blaming the entire loss on it. In fact on one particular woman.

Where did he do that?

 

[CM86]

Where did he do that?

Top of this page.
And in the quote you replied to where I asked how you missed it.

 

[its free real estate]

Top of this page.
And in the quote you replied to where I asked how you missed it.

I read it, and don't interpret it the same way you do.

Now, all the people who said this was good marketing, where are they?

 

[CM86]

I read it, and don't interpret it the same way you do.

Now, all the people who said this was good marketing, where are they?

Yeah you do.

I don't know where they are. Do you know if it increased the loss or decreased the loss?

 

[CheapCharlie]

Yeah you do.

I don't know where they are. Do you know if it increased the loss or decreased the loss?

Its a book write down of $8 billion on the Gillette brand.

The campaign harmed their brand amongst the loyal users of Gillette. Those men still using shaving products. The target audience of the virtue signalling were women and young hipsters. The women are a minor part of the Gillette sales and the hipsters don't shave

 

[Scallop Industry Thug]

The fragility of some men’s masculinity has been proven.

 

[CheapCharlie]

The fragility of some men’s masculinity has been proven.

Of course. And that's why Gillette made the campaign. To pander to those men, most of whom don't shave. Their fragile masculinity has them confused and unable to think for themselves.

 

[HairyO]

The fragility of some men’s masculinity has been proven.

Is that why they spend so much on beard oils?

Maybe Gillette should have had a range of beard oils before their dumb campaign.

 

[its free real estate]

T

The fragility of some men’s masculinity has been proven.

the old calling other men weak to prove you’re a strong progressive man thing

 

[HurleyHepsHird]

8bn in losses and you're excusing it... lmao! Never seen an ultra-left message you didn't love eh?

I'm regularly impressed by how stupid you lot are.

It was a write down by the parent company, it has zero to do with the ad. Dollar shavers club has smashed their bottom line regardless.

 

[TimmeT]

I'm regularly impressed by how stupid you lot are.

It was a write down by the parent company, it has zero to do with the ad. Dollar shavers club has smashed their bottom line regardless.

I'm impressed that you're too stupid to work out the connection between the two. If your experiencing current reduced demand and thus reduced revenue/profitability in your industry, it is not wise to go out and attack a majority of your consumer base and put them off getting your stuff.

 

[Taylor]

I'm regularly impressed by how stupid you lot are.

It was a write down by the parent company, it has zero to do with the ad. Dollar shavers club has smashed their bottom line regardless.

The ad was a response to that.

 

[its free real estate]

I'm regularly impressed by how stupid you lot are.

It was a write down by the parent company, it has zero to do with the ad. Dollar shavers club has smashed their bottom line regardless.

That was the position taken on the first page of the thread.

So ... what was the purpose of the ad?