Norm Smith Medallist
- Jun 9, 2015
- AFL Club
- St Kilda
What was Hawkins squealing about?
You can add ginger to it, you can add lime and soda to it. It's still Queensland Fightin' juice.These ads for Bundaberg are ridiculous.
Adding ginger beer to rum isn't a "cocktail".
They did market research and people told them Bundaberg is for bogans so now they're trying to counter that negative perception by saying "look, we can make it trendy by calling it a cocktail".
And the additional, unintentional insult to Bundaberg drinkers is that Bundaberg thinks they need an instructional guide for how to top up their glass of rum with soft drink.You can add ginger to it, you can add lime and soda to it. It's still Queensland Fightin' juice.