Chewy316
Norm Smith Medallist
- Jul 1, 2014
- 6,753
- 17,901
- AFL Club
- Port Adelaide
- Other Teams
- Lakers, Ducks, Yankees
They want $13m debt paid off in 5 years. They wouldnt expect all of it to be paid off via this fund and by members and fans. They would also be looking at corporates to contribute.
It's not an unreasonable figure to knock off - roughly 3M per year.
Would bet than an 11 game member is more likely to donate more coin than a 3 game member, and once you consider 11 game junior members (ie kids) you're probably looking at around 25k 11 game adult memberships as your target audience.
A small donation of as little as $50 per membership for those 25k equates to 1.25M, and I'd suggest im being rather conservative. I dont know how the fund is working, but if they are offering payment plans such as a $50 donation spread out over 10 months (like the football memberships are) makes it $5 a month than you dont even realise you're giving away.
Would also like to see a small button for online membership renewal saying "would you like to donate X amount per month to the fund? (To be debited from your nominated CC each month at the same time your membership payment is debited)."
Lastly, what are the benefits of being debt free? Our footy department is already fully funded so im unsure how it could affect on field performance. But I'm struggling I guess to see the big picture in all of this.